Analyst Blog

Parks Associates is now accepting speaker submissions for CONNECTIONS™ 2021. The CONNECTIONS™ Community brings together over 1,200 industry executives to network and participate in sessions focused on converging IoT industries. Submit to Speak: http://www.parksassociates.com/events/connections-us/conn-us-cfp CONNECTIONS™ 2021 will feature sessions on March 24, May 12, May 25-26, July 14, August 18, September 22, and November 9-10. Thank you to our early 2021...


The COVID-19 crisis and months of shelter-in-place/lockdown orders have changed operations for all businesses, especially small and medium-sized businesses (SMBs), which have had to adjust to reduced budgets and broad-scale shifts to work from home. The move to a remote workforce means...
 
by Amanda Kung | Nov. 30, 2020
Tags: COVID-19, online video

Parks Associates' upcoming Future of Video: OTT, Pay TV, and Digital Media conference on December 14-16 brings together industry leaders to share insights on new trends in the video and connected entertainment industries. Simon Leadlay, Head of Product Management at You.i TV , shared...
 
by Parks Associates | Nov. 25, 2020
Tags: OTT, pay TV, smart TV

As the presence of OTT services has increasingly grown over the past few years, free trials have been an effective tool for these services to engage and acquire customers. These free trials allow potential customers the opportunity to explore a service’s content offering as well as other...
 
by Steve Nason | Nov. 19, 2020
Tags: OTT, streaming

Unprecedented changes and market pressures have changed the game for small businesses (SMBs). New needs in a changing work environment, increasing use of technology products and services, and rising security concerns, especially regarding the security of home networks for remote workers, are...
 
by Parks Associates | Nov. 16, 2020
Tags: security, tech support, Wi-Fi

The CONNECTIONS Conference is the premier Connected Home conference focused on emerging technology markets in digital media, content distribution, and mobile applications and services. This year' sessions offer its attendees a mix of valuable market research, analysis, and industry insight....

Mark Samuel, CEO of Ezlo Innovation , will be participating on the final CONNECTIONS panel session, Investing in the Future: Smart Home Investment Priorities . Ahead of the panel, he shared his thoughts with us on investing in the future and the long-term impacts of COVID-19: What do...
 
by Parks Associates | Nov. 12, 2020
Tags: CONNECTIONS, COVID-19, smart home

Overall adoption of connected home products is increasing each year, but the next five years will see much broader adoption of groundbreaking technologies, such as AI, machine learning, voice control, video analytics, sound recognition, and robotics, that will alter form factors. ...
 
by Parks Associates | Nov. 6, 2020
Tags: CONNECTIONS, smart home


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Future of Video
OTT, Pay TV, and Digital Media
Dec 14-16, 2020

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