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Blogs

May 23, 2025
Why Shoppable TV Is the Next Frontier for CTV Monetization
May 02, 2025
New White Paper Release: "Interactive & Shoppable TV: Next Wave of CTV Revenues"
March 07, 2025
The Evolving Landscape of Connected TV Platforms
December 09, 2024
Streaming power players and modern ecosystem dynamics: Lee
November 20, 2024
A ‘fair, scaled market’: Why The Trade Desk is launching a TV OS
November 19, 2024
Parks Associates: ATSC, Hearst Television, The CW Network, Echostar, ClixTV, Origin, Yieldmo, Google, Mansa, and Verizon keynote seventh annual Future of Video, November 19-21 in California
November 14, 2024
Parks Associates: 68% of US households have a smart TV and 46% have a streaming media player
November 07, 2024
Tech giants dominate streaming platform market: 65% of US Internet households use either Roku, Samsung, or Amazon as their primary CTV platform
October 09, 2024
Streaming TV Industry Snooping on Viewers at Grand Scale: Report
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