Consumer Analytics

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Connected Car Features and Interest

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Adoption and Perception of OTT Video Services

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Consumer Analytics Newsletter - Subscribe for updates on the latest Parks Associates consumer survey data

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Incentivizing Energy Efficiency in the Smart Home

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360 Deep Dive: Voice-enabled Use Cases

Consumer Analytics

Smart Home Products, Devices, and Services
Broadband and Entertainment Services
Residential Security
CE Devices and Mobility
Smart Energy Management
Entertainment Content
Wellness and Independent Living
Support Services
Archive

Smart Home Products, Devices, and Services

360 Views

360 View: Smart Home Buyer Journey and User Experience 2Q 2018

360 Deep Dive

Crossing the Chasm: Smart Home Products and Services 1Q 2019
Smart Home Ecosystems: Driving the Smart Home Forward 1Q 2019
The Impact of Voice on the Smart Home 3Q 2018
Quantifying Opportunities in Smart Home Adjacencies 4Q 2017
The Value of Data - New Smart Home Business Models 2Q 2017
Smart Home: Quest for Compelling Use Cases 2Q 2017
Connected Home Devices 4Q 2016
Go-to-Market Strategy for IoT: Consumer Insights 2Q 2016

Residential Security

360 Views

360 View: Residential Security 2Q 2018
360 View: Residential Security and Smart Home 1Q 2017
360 View: Residential Security and Smart Home 1Q 2016

360 Deep Dive

Pricing Strategies for Residential Security 1Q 2019
Driving RMR Growth with Add-on Products and Services 4Q 2018
Consumer Adoption & Use of IP Cameras 3Q 2016

Smart Energy Management

360 Views

360 Deep Dive

Incentivizing Whole Home Energy Efficiency 3Q 2018
Non-Tariff Revenue Models for Energy Providers 4Q 2017
Consumers and Time-of-Use Tariffs 3Q 2017
Incentivizing Energy Efficiency in the Smart Home 2Q 2017
Consumer Preferences for Solar and Storage 4Q 2016
Consumer Demand for Connected Major Appliances 2Q 2016
Marketing Energy Programs: Making an Impact 2Q 2016

Wellness and Independent Living

360 Views

360 View: Health and Independent Living 3Q 2018
360 View: Empowering Healthcare Consumers 3Q 2017
360 View: Empowering Healthcare Consumers 3Q 2016

360 Deep Dive

Broadband and Entertainment Services

360 Views

360 View: Broadband Services in the U.S. 1Q 2019
Entertainment Services in the U.S. 1Q 2019
360 View: Access and Entertainment Services in U.S. Broadband Households 1Q 2018
360 View: Entertainment Services in U.S. Broadband Households 4Q 2016

360 Deep Dive

OTT Video Services: Purchasing and Perceived Value 1Q 2019
Consumer Fears in Connected Entertainment 4Q 2018
Perception of vMVPDs/Online Pay-TV Services 4Q 2018
Churn and Retention in Pay TV 4Q 2018
Adoption and Perception of OTT Video Services 3Q 2018
Mobile Service Churn: Managing Consumer Expectations 1Q 2018
Churn and Retention of OTT Video Services 3Q 2017
Shifting Video Consumption: Linear vs. On-Demand 2Q 2017
Pay TV and the Reality of Cord Cutting 1Q 2017
Changes to TV Packages 3Q 2016
Pay TV and the Spanish Language Household 2Q 2016
Mobile Data Consumption and Preferences 2Q 2016

CE Devices and Mobility

360 Views

360 View: CE Adoption and Trends 3Q 2018
360 View: Mobility and the App Economy 3Q 2017
360 View: CE Adoption and Trends 2Q 2017
360 View: Mobility and the App Economy 3Q 2016
360 View: CE Adoption and Trends 2Q 2016

360 Deep Dive

Consumer Demand for High-End Entertainment Devices 4Q 2018
Ownership, Use, and Perception of Virtual Reality 4Q 2018
Streaming Device Use and Setup in the Connected Home 2Q 2018
Voice-enabled Use Cases 2Q 2018
Connected Car Features and Interest 1Q 2018
4K and HDR TVs: Dynamic Displays 4Q 2017
Entertainment Device Controls: Refining the Ideal UX 4Q 2017
Smart Watch: Purchase Drivers 1Q 2017
Streaming Audio Devices 4Q 2016
Connected Cars: Balancing a Rich Driving Experience with Safety 4Q 2016
Mobile First: SoLoMo App Usage Trends 4Q 2016
CE Device Ecosystems 4Q 2016
Streaming Media Device Usage: Beyond Sales Receipts 3Q 2016

Entertainment Content

360 Views

360 View: Digital Media & Connected Consumers 1Q 2019
360 View: Digital Media & Connected Consumers 1Q 2018
360 View: Digital Media & Connected Consumers 4Q 2016

360 Deep Dive

Consumption Habits in Short-Form and Social Video Content 1Q 2019
TV & OTT: Consumer Demand for Original Content 4Q 2018
Sports vs. Esports: Audience, Spending, and Consumption 2Q 2018
Alternative Content Consumption 2Q 2018
Consumers and OTT Service Business Models 2Q 2017
Disruption in Live Content Consumption 1Q 2017
Video Consumption by Language Groups 1Q 2017
Use of Multichannel Networks and Alternative Video 4Q 2016
Subscriptions and Churn in OTT Video Services 2Q 2016

Consumer Analytics

Smart Home Products, Devices, and Services

360 Views

360 Deep Dive

Residential Security

360 Views

360 Deep Dive

Smart Energy Management

360 Views

360 Deep Dive

Wellness and Independent Living

360 Views

360 Deep Dive

Archive

Broadband and Entertainment Services

360 Views

360 Deep Dive

CE Devices and Mobility

360 Views

360 Deep Dive

Entertainment Content

360 Views

360 Deep Dive

Support Services

360 Views

360 Deep Dive

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