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Residential Security

Q4 2025

Trackers

Smart Home and Security Tracker 2025 - September Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service.

The Smart Home and Security Market Tracker provides market intelligence on the competitive US Smart Home and Security landscape by sizing and forecasting the overlapping markets and providing an analysis of key industry trends, market shifts, and player announcements on an ongoing basis.

Market Trends & Competitor News – The monthly report covers announcements from major industry players and highlights the potential impact it will have on the market.

  • It helps competing brands understand how the actions of different companies may impact their own bottom-line.
  • It includes insight on the activity of major tech giants in the smart home space, Amazon, Google, Apple, and Samsung
  • It includes insight on the activity of and the major smart security providers and platforms ADT, Alarm.com, Comcast, Brinks, Vivint, SimpliSafe, and others.

The Smart Home and Security Market Tracker helps companies stay informed with Market Sizing and Quarterly Updates focused on the smart home market.

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AI and Agentic Workflows, Energy Orchestration, and Resident Service. 7

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Industry News & Competitor Moves. 9

IFA 2025 top story roundup. 9

Parks Perspectives: IFA showed the whole industry moving towards interoperability and AI becoming intelligent. 9

Google Brings Gemini AI and Expanded Controls to Google Home Ecosystem.. 9

Parks Perspectives: Google’s Gemini enhances utility of the Google Home control platform.. 10

Amazon Expands Alexa+ Ecosystem with AI-Powered Devices Across Security and Entertainment. 10

Parks Perspectives: Alexa+ in devices provides more value for the AI subscription. 10

GTCR Acquires SimpliSafe to Strengthen Position in Residential Security Market. 10

Parks Perspectives: Investors are bullish on the growing home security market. 11

Philips Hue Expands Smart Lighting with MotionAware RF Sensing, Powered by Ivani 11

Parks Perspectives: Philips Hue is combining top strategies for business success. 11

ioXt Alliance Adopts Paid Membership Model to Support IoT Security Standards. 12

Parks Perspectives: Industry alliances are bulking up for new security standards. 12

Summary of Market News. 13

 

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