Providing Market Intelligence for 40 Years

Parks Associates

Market Research and Consulting Company

Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates provides business intelligence and research services through its proprietary methodologies developed over decades, including quarterly surveys of 10,000 internet households.

The company's expertise crosses many industries: home security and smart home, streaming video, broadband and pay-TV services, digital media and platforms, gaming, Wi-Fi and home networks, connected health, support, consumer electronics, home control systems, energy management, and tech solutions for the multi-dwelling (MDU), small-to-medium business (SMB), and commercial building markets.

Each year, Parks Associates brings thousands of leaders together for its webinars and annual events. The firm hosts the annual executive research and strategy conferences CONNECTIONS™, Connected Health Summit, Smart Energy Summit, Smart Spaces, and Future of Video. www.parksassociates.com

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Free Resources

Jay Blumenfield on the Future of Entertainment
HDR: Defining the Next Generation of Entertainment
48% of Smart Home Device Owners Now Use a Single Control Platform
Smart Video Devices Are Creating New Pathways into Home Security
The Future of Smart Home Energy: Insights from AWS, Carrier, and Duke Energy
How Online Video Operators Are Fighting Back Against Organized Streaming Piracy
In-home Wi-Fi problems create customer churn risk: Parks Associates
Parks Associates: Managed connectivity now central to multifamily resident experience
Apple CEO John Ternus Bets on HomeView Smart Display to Revive Stalled Home Category
One System vs. a Dozen Apps: How Integration Affects Response Consistency
Does sound sell? Dolby’s Javier Foncillas on taking audio from phones and cars to smart glasses
Research: 16% US Internet homes have cancelled pay-TV and returned
Report: HDR enters 3rd phase of evolution
Research: 39% of US watch live content through streamers
Apple’s HomeView could reshape smart home expectations, Parks Associates says
A third of U.S. adults would rather watch show highlights than full episodes: Survey
Parks: 39% of U.S. Internet Households Watch Live Events – Sports on Streaming Services
Smart Home Routines Used to Require a Service Call. In 2026, Vivint Homeowners Are Building Their Own
Almost 40% of U.S. households use on-demand streaming services for sports, events
8 Innovative Smart Home Hardware Startups to Watch

Research

Streaming Video Tracker - North American Update: October 2026
Video Services Dashboard 3Q 2026
Streaming Video Tracker: Analyst Notes, Q3 2026
Smart Home and Security Tracker 2026 - September Update
Streaming Video Tracker - North American Update: September 2026
Broadband Market Tracker Vol. III 2026
Smart Home and Security Tracker 2026 - August Update
Home Services Dashboard Q2 2026
Streaming Video Tracker - North American Update: August 2026
Residential Security Dashboard 2Q 2026
Smart Home Dashboard 2Q 2026
AI Experience Dashboard Q2 2026
Smart Home and Security Tracker 2026 - July Update
Smart Home and Security Tracker 2026: Q2 Platforms, Products, and Forecasts
The Future of Smart Video: AI and Services
Streaming Video Tracker - North American Update: July 2026
Analyst Inquiry - Philo Subscriber Retention, Churn, and Skinny Bundle Opportunities
Streaming Video Tracker: Analyst Notes, Q2 2026
Multifamily Technologies Dashboard Q1 2026
Arlo Cut: Smart Home Platforms: UX, Loyalty, Monetization