Executive Summary

Average Customer-Reported Download Speeds: Six-Year Trend

Interest in Converged Use Cases

Value of Home Internet Lifestyle Packages to Consumers

Most Valuable Home Internet Lifestyle Package

Top Brands Preferred for Home Internet Service

Subscribership Status of Those Who Prefer Tested Home Internet Brands

Impact of Internet Service Problems on Customer NPS

Potential Impact of Service Issues on Annual Customer Churn

Consumer Attitudes Towards the National Economy

Broadband Usage Trends

Internet Access Method Among Home Internet Households

Estimated Adoption of Mobile Network Fixed Wireless Access (5G & LTE) Among US Internet Households

Primary Internet Access Method at Home by Residential Area

Net Promoter Scores for Home Internet Service – Trending (2019-2025)

Market Share of Top Ten Residential Home Internet Providers

Net Promoter Score of Top Home Internet Service Providers: Trending

Download Speed of Home Broadband Services

Upload Speed of Home Internet Services

NPS of Home Internet by Download Speed

NPS of Home Internet by Upload Speed

ARPU of Standalone Internet Service by Download Speed

ARPU of Standalone Internet Service by Upload Speed

Network Preferences

Net Promoter Score of Home Internet by Access Method

Net Promoter Score of Home Internet by Population Density

Average Customer-Reported Download Speeds: Six Year Trends

Preferred Home Internet Type, Assuming Identical Speeds And Prices

Customer Preference for Network Type by Current Network

Consumer Preference for Tested Internet Packages

Consumer Preference for Tested Internet Packages by Current Internet Speed

Likelihood of Switching Away From Preferred Network Type If Offered Backup Internet Service

Top Brands Preferred for Home Internet Service

Demand for Lifestyle Packaging

Top Internet-Bundled Services

Impact of Specific Tested Services on NPS

Value of Lifestyle Packages to Consumers

Most Valuable Lifestyle Packaging

Consumer Lifestyle Personas

Interest in a la Carte Service Add-Ons for Home Internet

Interest in a la Carte Service Add-Ons for Mobile Services

Impact of Traditional vs. VAS Services on NPS of Internet Provider

Drivers of Customer Churn

Churn Risk for Top ISPs

Problems with Home Internet Services

NPS on Home Internet Services by Problems Experienced

Service Issues Experienced in Past 90 Days

Impact of Internet Service Problems on Customer NPS

Impact of Service Issues on Customer Churn Intentions

Consumer Attitudes and Perceptions

Perceptions of Current Home Internet Service

Perceptions of Current Home Internet Service by Internet Access Method

Attitudes Towards to Broadband Services

Attitudes Towards Broadband Service By Access Method

Perceptions of Current Home Internet Service by Top Home Internet Service Providers

Consumer Attitudes Towards the National Economy

Expected Changes in Household Spending

Appendix