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Broadband and Mobility

Q4 2025

Consumer Insights Dashboard

Home Services Dashboard Q3 2025

The Home Services Dashboard visualizes the most important metrics informing the strategic decision making of companies providing communications services to the home.  

Consumer Insights Dashboards present survey-based consumer research that tracks the movement of foundational market metrics, such as product or service adoption, household spending intentions, churn, and key tracking metrics on leading industry players.

This deliverable is part of an annual service, with updates delivered quarterly. Request more information on this service.

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Executive Summary

ISP Industry Benchmarks
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Internet Adoption in US Households

-Market Share of Top Ten Residential Home Internet Providers

-Residential Fiber and Fixed Wireless Trends: AT&T, Verizon, T-Mobile

-Adoption of Services Bundled with Home Internet

-Top Internet-Bundled Services

Traditional Service Metrics
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Adoption of Traditional Bundled Home Services

-Home Service Subscriptions – YoY vs. QoQ

-Adoption of Mobile and Internet Bundles

-ARPU of Total Home Services

-ARPU of Standalone Home Service

-ARPU of Bundled Home Service

-ARPU of Most Common Home Service Packages

Home Service Provider NPS
-Net Promoter Score by Sector – Trending (2019-2024)

-Net Promoter Score of Home Service Providers

-Net Promoter Score of Home Internet Providers' Services

-Net Promoter Score of Home Phone Providers' Services

-Net Promoter Score of Mobile Providers' Services

-Net Promoter Score of Traditional Pay-TV Providers' Services

-Net Promoter Score of Professional Security System Monitoring Providers

-Residential Fiber and Fixed Wireless Trends: AT&T, Verizon, T-Mobile

Appendix

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