Home Services Dashboard

Home Services Dashboard Q1 2026

"The FCC has partially backpedaled on its changes to the Covered List, but challenges remain."
- Kristen Hanich, Senior Director of Research, Parks Associates

The Home Services Dashboard visualizes the most important metrics informing the strategic decision making of companies providing communications services to the home.

Consumer Insights Dashboards present survey-based consumer research that tracks the movement of foundational market metrics, such as product or service adoption, household spending intentions, churn, and key tracking metrics on leading industry players.

This deliverable is part of an annual service, with updates delivered quarterly. Request more information on this service.

Executive Summary

Bundling with Home Internet Service

Impact of Bundling on ISP NPS

Home Internet & Mobile Service Bundling

Net Promoter Scores by Sector

ISP Industry Benchmarks

Internet Adoption in US Households

Market Share of Top Ten Residential Home Internet Providers

Residential Fiber & Fixed Wireless Trends: AT&T, Verizon, T-Mobile

Bundled Service Adoption Among Home Internet Households

Top Internet-Bundled Services

Traditional Service Metrics

Home Service Subscription, YoY

Home Service Subscription, QoQ

Adoption of Standalone vs. Bundled Traditional Services - YoY

Adoption of Mobile and Internet Bundles - YoY

Adoption of Additional Services Among Mobile Converged Customers

Total Home Service ARPU, YoY – Bundled and Standalone Services

Standalone Home Service ARPU, YoY

Bundled Home Service ARPU, YoY

Bundled Service ARPU, by Number of Services in Bundle, YoY

ARPU of Most Common Traditional Home Service Packages, QoQ

ARPU of Most Common Home Services and Bundles, YoY

Home Service Provider NPS

Net Promoter Scores by Sector – Trending (2023-2026)

Net Promoter Score of Home Service Providers Across Industries – Q1 2026

Net Promoter Score of Home Internet Providers – Q1 2026

Net Promoter Score of Top Home Internet Service Providers: Trending

NPS of Home Internet Service Provider by Bundled Services Received

Net Promoter Score of Home Phone Providers’ Services – Q1 2026

Net Promoter Score of Top Home Phone Service Providers: Trending

Net Promoter Score of Mobile Providers’ Services – Q1 2026

Net Promoter Score of Top Mobile Service Providers: Trending

Net Promoter Score of Traditional Pay-TV Providers’ Services – Q1 2026

Net Promoter Score of Top Traditional Pay-TV Service Providers: Trending

Net Promoter Score of Home Security Service Providers – Q1 2026

NPS of Top Security System Service Providers, Trending

Appendix

Netgear
Adtran
Amazon eero
Nokia
Alpha Networks
Lumen
AT&T
Google Fiber
Astound
Comcast
Charter Spectrum
Verizon
Frontier
T-Mobile
Cox
Optimum
Altice
Windstream
Kinetic
Starlink
CenturyLink
Tracfone
Google Fi Wireless
Metro PCS
Spectrum Mobile
Cricket Wireless
Boost Mobile
U.S. Cellular
GreatCall

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Yilan Jiang

Senior Director of Consumer Analytics

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Kristen Hanich

Senior Director of Research

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Sharon Jiang

Consumer Insights Manager

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Yuting Mu

Consumer Insights Analyst II

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Research Memberships

Visibility Memberships

Smart Home: Products And Services

Consumer Electronics and Entertainment

AI (Artificial Intelligence)

Channel Analytics

Strategic Consulting Unit

Connectivity and Mobility

Connected Health and Wellness

MDU / Multifamily

SMB

Event

Analyst Insights

Media

About Parks Associates

Broadband and Mobility

Home Services Dashboard Q1 2026