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Q2 2019

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360 View: Consumer Trends and Disruption in Home Security

Low-cost, self-installed security systems, ad hoc monitoring, and new financing models are just some of the competitive dynamics impacting the security industry. Innovations at the high end of the market are delivering access control, energy management, and smart home capabilities through security solutions, and the entrance of Google and Amazon and new channel competition from retailers are also significant events that must be tracked. This consumer research provides insights on what is driving the market and quantifies the trends, the competition, channels, and value-added services for the home security market.

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© May 2019 Parks Associates

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