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Products

Quantified Consumer

Consumer Electronics and Entertainment

12/31/2026

From Viewers to Creators: Opportunities in Creative Entertainment

The rise of social platforms and short-form video has transformed consumer expectations for content—from passive consumption of premium programming to interactive, shareable, and creator-driven experi...

Quantified Consumer

Smart Home: Products and Services

12/31/2026

Insuring the Smart Home: Fire and Water Monitoring

Smart home devices are reshaping the insurance landscape with proactive risk detection and mitigation. This study evaluates consumer interest in insurance incentives tied to security products and s...

Quantified Consumer

Smart Home: Products and Services

10/18/2026

Home Security in Transition: The Future of Protection

The home security landscape continues to evolve amid growing DIY adoption, AI-enhanced video analytics, and integration with smart home platforms. This study examines consumer security needs, adoption...

Webinar

Smart Home: Products and Services

10/15/2026

Turning Connected Data into Business Value

Data helps companies identify patterns, automate routine tasks, personalize experiences, and make faster, better-informed decisions across the organization. Join Parks Associates and Ayla Networks...

White Paper

Consumer Electronics and Entertainment

10/13/2026

High Dynamic Range and the Future of Video

This white paper examines HDR's evolution from static HDR such as HDR10 and HLG (Hybrid Log-Gamma) to dynamic HDR such as HDR10+ and Dolby Vision, becoming a foundational element of the modern viewing...

Quantified Consumer

MDU / Multifamily Tech

10/08/2026

Connected Communities: PropTech Priorities & ROI

This business-to-business study explores the strategic priorities, challenges, and ROI perceptions driving smart technology investments in multifamily and master-planned communities. Through in-depth...

Blogs

digital media

OTT

pay TV

Future of Video

Press Releases

11/08/2026

Age of Video Aggregation

OTT aggregators have become a major access point for attracting video consumers to multiple subscription services through a unified platform.  OTT video aggregation has moved beyond its initial...

streaming

digital content

sports

Marketplace

livestream

Entertainment

11/08/2026

Streaming is redefining how leagues, networks, and technology providers engage audiences and generate revenue

Opening Day remains a defining moment for baseball fans, but the way audiences watch the game is evolving. As live sports continue to shift from traditional broadcast to digital platforms, streaming i...

smart speakers

entertainment

artificial intelligence

smart home

OpenAI

connected home

Smart Home

11/08/2026

What OpenAI's AI Companion Means for the Future of Smart Speakers

OpenAI's reported plans to introduce a portable, screenless AI companion have sparked new conversations about the future of voice-enabled devices. While the product has not yet been announced, reports...

industry event

lighting

security

smart home

Smart Spaces

Smart Home

11/08/2026

A Closer Look at Smart Apartment Solutions

One unique market for smart spaces solutions is that of smart apartments and MDUs. Smart apartments feature smart amenities for residents, community management solutions, and building automation solut...

security

smart home

IoT

Smart Home

11/08/2026

Smart Apartments Feature Smart Amenities

One unique market for smart space solutions is that of smart apartments and MDUs. Smart apartments feature smart amenities for residents, community management solutions, and building automation soluti...

CES

digital media

online video

OTT

streaming

Future of Video

Entertainment

11/08/2026

Quibi: The Lush Short-Form Video Platform

One of the most interesting announcements at CES 2020 was the April 6 launch date for Quibi. Intended to target Millennials, Quibi – short for Quick Bites – is a smartphone-only OTT service, featuring...

Apple

connected CE

operator

Consumer Electronics Devices

11/08/2026

Apple Shakes up Mobile Space with eSIM Support

One of the most exciting announcements during the Apple Event today centered around the introduction of eSIM technology into the new iPhone XS and XS Max. eSIMs act as a replacement for a traditional...

CONNECTIONS

privacy

smart home

Smart Home

11/08/2026

Will Consumer Privacy Concerns Inhibit Growth of the Smart Home?

One of the highlights of Day 1 of the CONNECTIONS™ conference for me was when Lee Gruenfeld, VP of Strategic Initiatives for Support.com, in responding to a question about the impact of security and p...

care management

fitness apps

patient engagement

wearable

Health

11/08/2026

WeightWatchers is on a Comeback

One of the greatest turnaround stories in the digital health space in 2017 is WeightWatchers. The iconic brand, traditionally associated with in-person weight loss meetings and beautiful TV commercial...

smart home

security

CONNECTIONS

home automation

privacy

Consumer Electronics Devices

11/08/2026

Earning Consumer Trust: Challenges of Smart Home Devices

One critical question explored by IoT providers is “To what degree are consumer fears about data security inhibiting adoption of smart home products and services?” While consumer concerns are sometime...

4K

Amazon

Apple

CES

connected CE

smart TV

voice control

Consumer Electronics Devices

11/08/2026

TVs are Huge at CES 2019

On the first workday after CES, there's a lot to reflect on. Many companies have made some big product announcements, and Google has stepped up its game (or at least its marketing) in its ongoing war...

audio

home automation

industry event

Internet of Things

smart home

Smart Home

11/08/2026

Nice North America Media Day Event

On September 14th-16th 2022,Nice North America held its Media Day event at the company headquarters in Carlsbad, California, just outside of San Diego. Nice Group is an Italian-based company, but the...

connected CE

home networks

tech support

Support Services

11/08/2026

Cognitive Support Webcast Overview

On November 13, 2018 Parks Associates and CSS Corp co-hosted a complimentary webcast, Cognitive Support Solutions: Delivering the Best Connected Experience, which addressed the following: Consum...

streaming

connected TV

entertainment

Roku

Entertainment

11/08/2026

Roku Reinvents the Home Screen as TV Platforms Shift Beyond Apps

On May 27th, Roku announced a Home Screen refresh, marking the company’s largest user interface (UI) overhaul in more than a decade. This update is designed to shift Roku from a static app-launcher ex...

smart grid

Smart Energy Summit

energy management

Energy

11/08/2026

Smart Energy Summit 2026: Empowering the Energy Ecosystem

On March 5, 2026, Parks Associates kicked off its first Smart Energy Summit virtual session of the year with a timely discussion on how the industry can better empower the energy ecosystem through dat...

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