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Quantified Consumer

Smart Home: Products and Services

12/31/2026

Insuring the Smart Home: Fire and Water Monitoring

Smart home devices are reshaping the insurance landscape with proactive risk detection and mitigation. This study evaluates consumer interest in insurance incentives tied to security products and s...

Quantified Consumer

Smart Home: Products and Services

09/30/2026

Home Security in Transition: The Future of Protection

The home security landscape continues to evolve amid growing DIY adoption, AI-enhanced video analytics, and integration with smart home platforms. This study examines consumer security needs, adoption...

Quantified Consumer

MDU / Multifamily Tech

07/22/2026

Connected Communities: Wi-Fi, IoT, and Resident Experience

Multifamily and planned communities are adopting smart technologies to attract residents and enhance operational efficiency. This study identifies consumer demand for property-provided Wi-Fi, smart ho...

White Paper

Broadband and Mobility

07/22/2026

Owning the Broadband Subscriber Experience in the AI Era

This white paper reframes the opportunity for ISPs to evolve from connectivity providers to experience orchestrators. It outlines how proactive engagement, automated network remediation, and contextua...

Blogs

streaming

connected TV

entertainment

Roku

Entertainment

08/01/2026

Roku Reinvents the Home Screen as TV Platforms Shift Beyond Apps

On May 27th, Roku announced a Home Screen refresh, marking the company’s largest user interface (UI) overhaul in more than a decade. This update is designed to shift Roku from a static app-launcher ex...

smart grid

Smart Energy Summit

energy management

Energy

08/01/2026

Smart Energy Summit 2026: Empowering the Energy Ecosystem

On March 5, 2026, Parks Associates kicked off its first Smart Energy Summit virtual session of the year with a timely discussion on how the industry can better empower the energy ecosystem through dat...

Comcast

entertainment

Peacock

NBCUniversal

Sky

broadband

wireless

Entertainment

08/01/2026

Comcast to Spin-off NBCUniversal and Sky as a Separate Company

On June 29th, Comcast announced it was going to split into two independent, publicly traded companies, pending regulatory approval, by spinning off NBCUniversal and Sky into a standalone global media...

broadband

broadband and mobile

Broadband/Communications

08/01/2026

The Universal Service Fund Survives Supreme Court Challenge, Protecting Internet Access for Millions

On June 27th, 2025, the Supreme Court voted 6-3 to affirm the constitutionality of the Universal Service Fund (USF), a roughly $8B federal program created by Congress under the Telecommunications Act...

energy

smart home

home automation

Energy

08/01/2026

Smart Homes: Can DERs Keep Up?

On June 26, 2018, Parks Associates’ Tom Kerber, Director, IoT Strategy, hosted a webcast to discuss DERs and the smart home. Tom was joined by energy experts Richard Barone (Hawaiian Electric Compa...

online video

OTT

smart TV

streaming

Entertainment

08/01/2026

TikTok Now Available on VIZIO Smart TVs

On June 23, VIZIO Smart TVs now allow viewers to watch videos from TikTok creators directly on the television. The TikTok videos will rotate in a carousel on the VIZIO homepage and VIZIO TV owners wil...

operator

wearable

Google

smart watch

LG

Health

08/01/2026

Verizon's New Smart Watch

On February 8th, Verizon moved to introduce its new—and first—smart watch, the Wear24. The Wear24 is one of the first Android Wear 2.0 devices. Its standout feature is that it offers LTE connectivity,...

pay TV

OTT

online video

streaming

digital media

mergers and acquisitions

Entertainment

08/01/2026

Netflix Drops Out, Paramount Set to Acquire Warner Bros. Discovery

On February 26, 2026, Netflix formally pulled out of its planned acquisition of Warner Bros. Discovery (WBD) after a rival bid from Paramount Skydance emerged that the WBD board deemed financially sup...

digital media

OTT

pay TV

FAST

Press Releases

08/01/2026

Pluto TV launches Free, Ad-Supported Channel

On December 1st, Pluto TV launched a free, ad-supported channel of original Showtime programming called Showtime Selects. The linear-style channel, whose content will be updated monthly, includes roug...

Connected Health Summit

COVID-19

digital health

industry event

mHealth

remote health monitoring

virtual care

Health

08/01/2026

Teladoc’s Livongo Acquisition Points to Rapid Evolution of Telehealth

On August 5th, telehealth pioneer Teladoc announced that it would be acquiring/merging with leader in diabetes management Livongo in a stock swap arrangement valued at $18.5B. This deal highlights how...

energy

smart grid

smart home

Samsung

Smart Home

08/01/2026

Samsung Takes on Home Energy Management

On August 25, Samsung and NET2GRID announced a partnership that brings advanced energy management features to the smart home. The solution provides insights on energy use in the home along with tips t...

connected CE

digital media

energy

OTT

pay TV

security

smart home

Smart Home

08/01/2026

Parks Associates: An Inside Look

On August 16, 2018 research firm Parks Associates hosted its first open house and asked members of the North Texas community to come learn what the company is all about. Attendees got to hear a brief...

digital media

smart home

Smart Home

08/01/2026

Alexa, Read Me a Book: The Audiobook and Smart Speaker Dilemma

On April 23, people across the globe acknowledged World Book Day by sharing photos and sentiments about their favorite books across various social media platforms. Perhaps what they should have done i...

energy

home automation

industry event

Internet of Things

smart grid

smart home

smart meter

Press Releases

08/01/2026

Easing purchase transaction process is still a challenge: Insights from Sonnen, Inc.

Olaf Lohr, Director of Business Development at Sonnen, Inc., provided insight on several key industry trends for Parks Associates’ eighth-annual Smart Energy Summit: Engaging the Consumer, which will...

OTT

streaming

entertainment

Press Releases

08/01/2026

New Research on Latest OTT Video Market Trends, Current Players and Upcoming Services

Of 10,000 US broadband households, 82% subscribe to at least one OTT service, up 6% year-over-year, while 58% subscribe to a traditional pay-TV service, down 4% year-over-year. Parks Associates’ OTT V...

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