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2014 Holiday Purchase Intentions
About the Research
Previous Research
The Evolving Market for Streaming Media Devices (Q3/14)
Optimizing Retail Channel Results (Q3/14)
Connected Gaming Consoles (Q2/14)
The Reinvention of Gaming Consoles (Q2/14)
360 View: CE Adoption and Trends (Q1/14)
Key Findings
Industry Insight
Recommendations
Holiday Purchase Trends
Computing & Mobile Products Purchased in the Year (2008 - 2014)
Home Entertainment Products Purchased in the Year (2008 - 2014)
Accessories Purchased in the Year (2008 - 2014)
% of Broadband HHs Buying CE Devices During 2013 Holidays (Q1/14)
% of Broadband HHs Buying Device During 2013 Holiday Season (Q1/14)
2013 Holiday Purchases as % of all Device Purchases (Q1/14)
Gifts as % of all Holiday CE Device Acquisitions (Q1/14)
CE Purchase Intentions (Q3 2013 vs. Q3 2014)
Smartphone Purchase Intentions
Smartphones: Adoption vs. Avg. Purchase Price (2009-2014)
CE Devices: Top Five Smartphone Brands Purchased in Year (2010 - 2014)
Smartphone Purchase Intention by Smartphone Ownership (2013-2014)
Smartphone Brand Purchase Intention (Q3/14)
Tablet Purchase Intentions
Tablets: Adoption vs. Avg. Purchase Price (2009-2014)
CE Devices: Top Five Tablet Brands Purchased in Year (2010 - 2014)
Tablet Purchase Intentions by Tablet Ownership (2013-2014)
Tablet Purchase Intentions by Age (2013-2014)
Connected CE Purchase Intentions
Streaming Media Devices: Adoption vs. Avg. Purchase Price (2009-2014)
CE Devices: Top Five Streaming Media Device Brands Purchased in Year (2010 - 2014)
Gaming Consoles: Adoption vs. Avg. Purchase Price (2009-2014)
CE Devices: Top Five Gaming Console Brands Purchased in Year (2010 - 2014)
Additional Research from Parks Associates
