Download Table of Contents (PDF)
About the Research
Previous Research
Top-Quality Video: The Emergence of 4K (and 8K) (Q3/14)
New Business Models for Connected CE (Q3/14)
The Evolving Market For Streaming Media Devices (Q2/14)
Connected Gaming Consoles (Q2/14)
360 View: CE Adoption & Trends (Q2/14)
Streaming CE and Content Purchasing Habits (Q1/14)
Consumer Segmentation: The Big CE Spenders (Q3/13)
The Role of Retail Stores (Q2/13)
Key Findings
Recommendations
Retail Purchasing:
Percentage of Broadband Households Buying Consumer Electronics in Year (2007 - 2013)
Percentage of Broadband Households Purchasing CE Devices From Specific Retailers
Units Sold by Major Retailer
Retailer Unit Sales Revenue by Product Line
Retailer Demographics:
Retail Shoppers by Age
Retail Shoppers by Income Level
Retail Shoppers by Geographic Area
Retail Shoppers by Education
Product Sales by Brick-and-Mortar vs. Online-Only Retail Channels:
Method of Purchase by Product Line (Q1/14)
Flat Panel TVs: Method of Purchase (2008 - 2013)
Streaming Media Players: Method of Purchase (2010 - 2013)
Gaming Consoles: Method of Purchase (2010 - 2013)
Smartphones: Method of Purchase (2010 - 2013)
Tablets: Method of Purchase (2010 - 2013)
Key Purchase Considerations by Retail Channel and Retailer:
Top 3 Flat Panel TV Purchase Considerations by Type of Retailer (Q1/14)
Top 3 Streaming Media Player Purchase Considerations by Type of Retailer (Q1/14)
Top 3 Gaming Console Purchase Considerations by Type of Retailer (Q1/14)
Top 3 Tablet Purchase Considerations by Type of Retailer (Q1/14)
Top 3 Smartphone Purchase Considerations by Type of Retailer (Q1/14)
Product Pricing by Retail Channel and Retailer:
Flat Panel TVs: Average Selling Price by Type of Retailer (Q1/14)
Streaming Media Devices: Average Selling Price by Type of Retailer (Q1/14)
Gaming Consoles: Average Selling Price by Type of Retailer (Q1/14)
Tablets: Average Selling Price by Type of Retailer (Q1/14)
Smartphones: Average Selling Price by Type of Retailer (Q1/14)
Reasons for Purchase by Retail Channel and Retailer:
Reason for Purchasing Flat Panel TV by Method of Purchase and Retailer (Q1/14)
Reason for Purchasing Streaming Media Player by Method of Purchase and Retailer (Q1/14)
Reason for Purchasing Gaming Consoles by Method of Purchase and Retailer (Q1/14)
Reason for Purchasing Tablets by Method of Purchase and Retailer (Q1/14)
Reason for Purchasing Smartphone by Method of Purchase and Retailer (Q1/14)
Method of Purchase & Brand by Retail Channel and Retailer:
Flat Panel TVs: Top Ten Brands Purchased in 2013 (Q1/14)
Streaming Media Player: Top Ten Brands Purchased in 2013 (Q1/14)
Gaming Consoles: Brands Purchased in 2013 (Q1/14)
Tablets: Top Ten Brands Purchased in 2013 (Q1/14)
Smartphone: Top Ten Brands Purchased in 2013 (Q1/14)
Additional Research from Parks Associates