AVOD and FAST are All the Rage but What About the Ads?. 2
The Ads are Everywhere. 3
Advertising Strategies to Guarantee Eyeballs. 4
Consumers Attitude Towards Advertising. 6
Services Evolve and So Must the Advertising. 7
October Entertainment News. 8
Apple TV+ Pricing Doubles from Just a Year Ago. 8
Netflix to Broadcast First Live Sporting Event. 10
Twitter (X) to Debut a Streaming Service. 12
Xumo Offers Spectrum Customers a New Streaming Box. 14
Prime Video Prepares to Transition to Ad-supported Streaming. 16
Service Changes: Platforms, Business Models, and News. 18
Citations. 24
