IoT research firm joins Ayla Networks, Sears, and Arrayent for webcast examining smart appliance innovations
Leading IoT research firm Parks Associates announced today that it will host the complimentary webcast “Advancing Ease of Use through Sensors and Appliance Automation,” sponsored by Ayla Networks, on Wednesday, June 21. This webcast examines the latest smart appliance innovations and explores innovations to optimize the consumer experience with these connected devices.
“Roughly 5% of U.S. broadband households own a smart appliance, but one-fifth of broadband households express a desire for a smart major appliance,” said Brad Russell, Research Analyst, Parks Associates. “This untapped demand indicates significant potential for this market. Use cases that make consumers’ lives easier and safer, such as voice control capabilities, as well as sensors that measure temperature, moisture, and energy consumption, along with those that can anticipate and report malfunctions and filter status, all have the potential to increase adoption.”
“Advancing Ease of Use through Sensors and Appliance Automation,” which will take place at 2 p.m. ET (1 p.m. CT), will also address consumer feature preferences by appliance type to help prioritize sensor and application development and examine what backend cloud-based tools and processes are required to create value with appliance sensor data.
Webcast participants include:
- Oliver Cockcroft, Product Architect, Ayla Networks
- Chris McGugan, GM of Innovation and the Kenmore Brand, Sears Holdings
- Peter Radsliff, VP Marketing, Arrayent
- Brad Russell, Research Analyst, Parks Associates
To register for “Advancing Ease of Use through Sensors and Appliance Automation,” go to http://www.parksassociates.com/appliance-june2017. To schedule a meeting with an analyst or request specific research data, contact Holly Sprague at hsprague@gmail.com or 720-987-6614.
About Parks Associates
Parks Associates is a global research, consulting, and marketing firm with 40 years of experience delivering proprietary consumer data and industry insights for businesses. The firm produces market research reports, forecasts, surveys, and competitive business intelligence on connected consumer, small business, and commercial technologies and related business solutions. Parks Associates provides custom research, strategic consulting, and forward-looking analysis across connected home, small business, and commercial markets, including security, smart home, broadband, entertainment, energy, multifamily, smart buildings, connected health, and emerging AI-driven technologies.
Parks Associates supports industry growth through proprietary research, consulting, and executive networking and convenes thousands of leaders each year through its flagship conferences, including CONNECTIONS™, Connected Health Summit, Smart Energy Summit, Smart Spaces, and Future of Video. Learn more at https://www.parksassociates.com.
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