Providing market intelligence for more than 35 years

In The News

The Apple TV is Falling Farther Behind as Their Competitors Prepare to Release New Devices

The current Apple TV, according to Parks Associates—a highly respected research firm—is in third place behind Roku and the Fire TV in both recent sales and number of homes with the device.

The highly touted Apple streaming service was intended to be the biggest selling point to the current Apple TV, but it never came out and word is the service is now dead.

Currently the Apple TV has a higher price point than their main competitors, the Roku and the Fire TV. The Apple TV has fewer services than their competitors, and it already lags behind all of their competitors when you look at the power of the devices.

From the article "The Apple TV is Falling Farther Behind as Their Competitors Prepare to Release New Devices" by www.cordcuttersnews.com

Previously In The News

Streaming vs. Broadcast: Study Finds That 40% of Sports Fans Go Digital-Only

Parks Associates, in partnership with InterDigital, dives deep into this shifting landscape in their new report, Streaming Live Sports: Where Opportunity Meets Complexity. Research from the study g...

White paper examines impact of smart energy management

A recent white paper from Parks Associates, created in partnership with SmartRent, examines how the use of smart energy and water systems can bring down these costs and attract residents. From the...

Sports streaming pain points revealed in report

A report from InterDigital and Parks Associates – Streaming Live Sports: Where Opportunity Meets Complexity – reveals a plethora of information about how US sports fans view content, and the pros and...

Demand response programs improving, but customers remain wary: report

Limited customer awareness remains a significant barrier to participation in residential demand response programs, Parks Associates and Resideo Grid Services said in a report released last month. ...