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Parks: The role of TV in the home is evolving

July 24, 2017

Broadband TV News

Parks Associates estimates smart TV penetration will reach 57% in Western Europe this year.

This growth comes as the connectivity rates for smart TV are also increasing; in the US, 82% of smart TV owners connect their device to the Internet. New use cases for connected CE, including smart home applications, are helping device owners find new value in their connected devices.

“The TV’s role in the home is evolving,” said Brad Russell, research analyst, Parks Associates.

“Smart TVs are a source of entertainment independent of the set-top box and other connected streaming media devices. They are becoming an interface for smart home devices and a viewing platform for video streams from networked security cameras and video doorbells."

From the article "Parks: The role of TV in the home is evolving" by Robert Briel.

Previously In The News

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According to Parks Associates, a longstanding market research brand, 45 percent of households in the United States with internet have at least one smart home product and 18 percent of households have...

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