Providing market intelligence for more than 35 years

In The News

Next-Generation Wi-Fi 7 Standard Expected To Be Finalized in Early 2024

“Wi-Fi 7 offers dramatically increased speeds over Wi-Fi 6 and 6E,” said Kristen Hanich, an analyst with Parks Associates, a market research and consulting company specializing in consumer technology products, in Dallas.

“Wi-Fi 7’s key differentiating feature over 6 and 6E is its support of extremely high throughput, reaching speeds up to 46 Gbps compared to a max of 10 Gbps for Wi-Fi 6E,” she told TechNewsWorld.

“This is far beyond what the vast majority of residential subscribers today need, and also far beyond what most residential internet service providers offer today,” she continued.

“A more immediate benefit to users is lower power consumption from client devices such as laptops or phones, but it remains to be seen how much of a difference this makes under real-world conditions,” she added.

From the article, "Next-Generation Wi-Fi 7 Standard Expected To Be Finalized in Early 2024" by John P. Mello Jr.

Previously In The News

Pro Monitoring, Smart Homes and the Decline of Traditional Security

A new Parks Associates white paper explores how shifting consumer expectations are accelerating the decline of traditional home security systems and creating new opportunities for integrators focu...

How Connected TVs Are Changing the Way We Shop

Connected TV, no matter which way you splice the cord, has upended the media consumption game. And a recent report from Parks Associates found that this space’s next frontier could be t-commerce—telev...

These smart gadgets can enhance your at-home experience

According to Parks Associates, a longstanding market research brand, 45 percent of households in the United States with internet have at least one smart home product and 18 percent of households have...

The future is now: top smart home gadgets for 2025

According to market research by Parks Associates, approximately 45% of U.S. households with internet access own at least one smart home device, and 18% have six or more. This growing trend highlights...