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Jennifer Kent, Senior VP, Parks Associates: Women in Security

We continue our Women in Security Q&A series with Jennifer Kent, senior vice president and principal analyst at Parks Associates. She shares her security industry mentors, her proudest career accomplishment and how the sector can become even better.

Jennifer Kent started with Parks Associates in 2009, studying technology trends and what consumers want from their technology providers in and around the home. Security systems and services providers are a key channel bringing new technologies into the home so my research brought me into discussion with the leading security brands right.

Tricia Parks, the founder and CEO of Parks Associates, was incredibly influential early in my career. She is a researcher at heart and personally led the research team for my formative years as an analyst. Her edits of my work helped me transition from academic language to business communication and shaped how I assess market trends, distinguishing what information is strategic versus simply descriptive.

From Security Sales & Integration's Women in Security Q&A series, "Jennifer Kent, Senior VP, Parks Associates: Women in Security"

 

Previously In The News

Research: Broadband competition shifting beyond speed

Parks Associates and Plume have released research that details the shift in broadband competition in the US as providers need to deliver a superior customer experience based on reliability, proactive...

Alarm.com and the price of a signal that arrives in time

Parks Associates reported in 2026 that 19% of U.S. internet households had professionally monitored security systems and 7% paid for non-professional services such as alerts and video storage, with av...

Plume, Parks Associates study sheds light on ISP customer churn

The research paired Plume's platform telemetry with a consumer survey compiled by Parks Associates, including insights mainly from US subscribers.  The full white paper is available from Parks Asso...

Roku’s Price Hikes Expose the AI Boom’s Toll on Everyday Gadgets

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