As consumers add more subscription services to their monthly budgets, smart home and security providers face growing pressure to demonstrate ongoing value. The opportunity is increasingly moving beyond traditional home monitoring toward services that support consumers throughout their daily lives, creating more continuous, personalized, and relevant experiences. On Thursday, August 27 at 12 PM CT, Parks Associates and Arity will host the complimentary virtual panel “Beyond the Door: Delivering Value in Smart Home Subscriptions.” The session will examine how providers are expanding the definition of home security by incorporating signals from mobile devices, vehicles, and other connected endpoints. These capabilities can help enable proactive safety features, smarter automation, and new services that extend beyond the physical boundaries of the home. 

Industry leaders will discuss how companies can strengthen engagement and retention while creating new categories of value for subscribers. The conversation will also address the importance of balancing personalization and contextual intelligence with consumer expectations for privacy and trust. Speakers include Chuck Fuller, Product Management Director, Arity; Tom Reed, Head of Commercial Security Sales, RapidSOS; John Tassone, President, Noonlight; and Jennifer Kent, Senior Vice President and Principal Analyst, Parks Associates.

As connected ecosystems continue to expand, the ability to deliver meaningful experiences across the home, car, mobile device, and other environments could become an important differentiator for smart home and security providers.

Register for the complimentary webinar: Beyond the Door: Delivering Value in Smart Home Subscriptions

Join Parks Associates and industry leaders on August 27 to explore the next generation of connected safety and smart home subscription services.