Parks Associates In The News

Latest In The News

Smart Home Systems Slow To Gain a Toehold

According to a study by Parks Associates, reported by Brad Russell from an article originally appear...

Why TV Antennas Are Making A Comeback

In fact, since 2013, the percentage of broadband households in the nation using only antennas to wat...

Antennas Get A Good Reception Again

In fact, since 2013, the percentage of broadband households in the nation using only antennas to wat...

Fifth Of US Broadband Households Cancel OTT Service In Last 12 Months

According to Parks Associates’ OTT Video Market Tracker service, the overall churn rate for OTT serv...

Intel, New Balance Team Up For Smartwatch

The market for fitness trackers seems saturated; Fitbit announced plans this week to lay off off 6 p...

Five Factors For Connected Video App Success

With the advent of near-ubiquitous broadband and increasing connected TV (CTV) penetration, over-the...

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In The News

Parks Associates is cited in hundreds of local, national, and global media outlets.

Latest In The News

Smart Home Systems Slow To Gain a Toehold

Why TV Antennas Are Making A Comeback

Antennas Get A Good Reception Again

Fifth Of US Broadband Households Cancel OTT Service In Last 12 Months

Intel, New Balance Team Up For Smartwatch

Five Factors For Connected Video App Success

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Mindi Sue Sternblitz-

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