Providing market intelligence for more than 35 years

Slash Gear

Research shows what Siri is used for

A consulting group called Parks Associates surveyed 482 owners of the iPhone 4S to see what people are using Siri for.

According to the survey most users are taking advantage of Siri only for basic things. The most popular activities are making phone calls and sending text messages. According to the Wall Street Journal this is a sign that Siri usage mirrors how people commonly use their phones, which makes sense. The research shows other uses are growing with 32% of iPhone 4S users taking advantage of Siri to play music and 35% using Siri to schedule meetings.

From the article, "Research shows what Siri is used for" by Shaun McGlaun

Previously In The News

Mobile advertiser claims to offer Flash ads for iPhone

A mobile advertising platform is claiming to be able to offer Flash adverts on the iPhone, although the method by which they do so is unknown. Greystripe offer advertisers standard IAB-format flash...

US gaming population has almost tripled since 2008

The study that revealed this information came from Parks Associates and is titled Trends in Digital Gaming: Free-to-Play, Social, and Mobile Games. Based on the title of the report alone, you can p...

Roku CEO makes fun of Apple TV calling it an iPad accessory

There are no shortage of set top boxes on the market today. Some of the most popular come from Roku. About a year ago, Roku launched the Roku 3 set top box and it is one of the most popular devices...

Chromecast use declining in US, research reveals

Chromecast, the tiny dongle that was supposed to do big things, may not be on track for dominance. According to a new report, usage of the Chromecast has declined overall. Though 6% of households i...