Everyone is talking about the Internet of Things, and it seems that everything in the home is now generating data. Even common household items such as scales, refrigerators and toothbrushes can be connected to the cloud to deliver more value to the consumer. But what is driving smart home adoption now, and where are we going from here?
Greg Roberts, Vice President of Marketing at iControl Networks, will provide an overview of today’s connected home marketplace, how it got here and what's next. His keynote, “The Internet of Toothbrushes? A Look at the Connected Home Market,” on Wednesday, May 14, at 4:45 PM, will address key consumer research insights that will shed light on what’s driving mass market smart home adoption today, innovation needed for continued growth momentum in the future, and barriers that may hinder progress.
The 18th annual CONNECTIONS™: The Premier Connected Home Conference will take place May 13-15, 2014, at the San Francisco Airport Marriott Waterfront. Hosted by research firm Parks Associates, CONNECTIONS™ focuses on innovative technology and business solutions for the connected consumer. The event features consumer research and market strategies to monetize digital content, mobile applications and services, value-added services, connected consumer electronics, and home systems.
To see the full conference agenda, click here.
