- Pay-TV Pathways to European Households
New Parks Associates research released this week reveals the multiple routes pay-TV providers have when trying to reach European consumers in the home.
The firm's primary research study, ...read more
- Video and Pay-TV Preferences of College-Age Consumers
College students, or consumers aged 18-22, represent a trendsetting, driving force for new and existing technology. In a recent survey, Parks Associates asked college-age students about their consumption habits and perceptions regarding pay-TV providers. - ...read more
- Verisure to Sponsor Special Session at CONNECTIONS Europe
Parks Associates would like to thank Verisure for their sponsorship of CONNECTIONS Europe, November 18-19 in Amsterdam. Verisure will host a special sponsored session, "Driving Smart Home Value through - ...read more