“User experience defines the operator’s video services for consumers,” said Brett Sappington, senior director of research at Parks Associates. “Every pay-TV service and streaming video service is working to capture and maintain consumer attention in order to drive ongoing use and monetization. As a result, operators need a flexible platform that allows them to innovate rapidly and meet or surpass connected experiences offered elsewhere.”
From the press release "TiVo Introduces Next-Gen Platform, a Game-Changing TV Solution."
Synacor Inc. (NASDAQ: SYNC) today announced Forever Login to curb Pay TV’s password sharing challenges that Parks Associates estimates will be a $10 billion problem. Available on the company’s Cloud I...
“Consumer concerns about data privacy and security, including both the unauthorized hacking of devices and theft of device data, consistently rank as one of the leading concerns about connecting devic...
"Parks Associates research reports 29 percent of seniors age 65 and older find it appealing to have a video consultation with a doctor directly through their TV," said Elizabeth Parks, senior vice pre...
A leading innovator in forensic watermarking for the media and entertainment industry, Verimatrix introduced its latest HTML5-focused solution to allow enhanced cybersecurity protections across multip...
