Providing Market Intelligence for 40 Years

In The News

Telcos have an in when it comes to in-building AI

Beyond connectivity, Parks said telcos also have an opportunity to provide value-added and managed services for commercial and residential buildings alike.

Parks Associates, which tracks tech adoption in residential multi-family dwelling units (or MDUs, aka apartments and condos), pinned the U.S. figure at 34.4 million smart MDUs as of year-end 2024 and tipped that number to rise to 35.4 million by the end of 2025.

“Over the past five years, the smart MDU market has experienced rapid evolution, moving from being primarily a luxury amenity at select few communities and into wider adoption,” Elizabeth Parks, president and CMO at Parks Associates, told Fierce. Though the smart MDU market has slowed alongside new housing construction recently, Parks said retrofits of existing buildings are expected to continue to drive market growth.

“Smart amenities have considerable room to grow in the commercial, SMB, and residential building environments,” Parks said, noting these will be based on a foundation of in-building connectivity. 

“Telcos sit in a great position to build value beyond the pipe; this will require employing new technology platforms to offer new services and systems,” she continued. “The value will show up in many ways as an extension of the broadband network – it could be around safety and security, communications, remote control of lighting and HVAC systems, notifications of air quality, energy savings for the building, remote access, cyber and network services, and more.”

From the article, "Telcos have an in when it comes to in-building AI" by Diana Goovaerts

Previously In The News

The Smart Money: Residential Security Continues Market Shift

Parks Associates’ data shows that consumers no longer view security as a fixed installation, but as an adaptive service. AI-enhanced cameras, integrated subscriptions, and flexible monitoring options...

Streaming services with ad-supported plans outpace ad-free tiers

Parks Associates released new findings on the state of the U.S. video market during its eighth annual Future of Video: Business of Streaming conference. The research firm’s “S.O.S. State of Str...

Netflix, iHeartMedia Ink Video Podcast Distribution Deal

Upwards of 85 million adult U.S. consumers say they listen to a podcast for at least one hour each week, according to Parks Associates. From the article, "Netflix, iHeartMedia Ink Video Podcast Dis...

Forecast: US subscription TV revenue at $190.7bn in 2030

Parks Associates has announced the release of its Subscription Video Forecast: 2025–2030 report, offering an outlook on the future of the US TV and streaming video market. The report projects stea...