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Consumer Insights Dashboard

Video Services: OTT, Pay TV

10/31/2025

Video Services Dashboard 3Q 2025

The Video Services Dashboard provides a visual representation of the most critical indicators used by organizations that provide video services to the home to make strategic decisions.  

Trackers

Wi-Fi and Home Networking

10/16/2025

Broadband Market Tracker Vol. III 2025

The Broadband Market Tracker provides estimates for residential home internet subscribers and ISP revenues for the North American market, including for those that do not publicly release figures. This...

Trackers

Video Services: OTT, Pay TV

10/17/2025

Streaming Video Tracker: Analyst Notes, Q3 2025

The Analyst Notes for the Streaming Video Tracker, North America highlights key changes made to the Streaming Video Tracker this quarter, including any enhancements made to the streaming video tracker...

Trackers

Video Services: OTT, Pay TV

10/17/2025

Streaming Video Tracker - North American Update: October 2025

The Streaming Video Tracker keeps companies informed of all major North American OTT services, providing details on current players, new entrants, and trends in the OTT video services market. Services...

White Paper

Smart Home Devices, Automation, Controls

10/17/2025

AI Acceleration at the Edge: Optimizing Product Design

This white paper assesses how intelligent edge devices support competitive strategies through personalized automation and AI-driven support tools. The research assesses how SoC decisions impact the p...

Trackers

Residential Security

10/07/2025

Smart Home and Security Tracker 2025 - September Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Trackers

Video Services: OTT, Pay TV

10/03/2025

Streaming Video Tracker - North American Update: September 2025

The Streaming Video Tracker keeps companies informed of all major North American OTT services, providing details on current players, new entrants, and trends in the OTT video services market. Services...

White Paper

Residential Security

10/06/2025

How to Scale Live Video Monitoring? Empowering Next-Gen Operators with Cloud Video AI

This research identifies key B2B applications for cloud-based live video monitoring and remote guarding, including false-alarm reduction, temporary, mobile and fixed sites centralization, global scali...

Webinar

Residential Security

09/01/2025

The Next Ten Million Customers: Unlocking Value in Security

Home security is at a turning point. As technology, connectivity, and consumer expectations evolve, the meaning of “safe at home” is being redefined. In this exclusive webinar, Parks Associates brings...

Quantified Consumer

Residential Security

09/12/2025

Next Gen Home Security: Competition, Innovation, New Services

Security providers have held down churn and increased customer spending in these recent years, but the market continues to evolve with new competitors and technologies shaking up the market. This flag...

Consumer Insights Dashboard

Wi-Fi and Home Networking

09/12/2025

Home Services Dashboard Q2 2025

The Home Services Dashboard visualizes the most important metrics informing the strategic decision making of companies providing communications services to the home.   Consumer Insights Dashboards...

Quantified Consumer

Independent Living

09/11/2025

Assistive Technologies for Older Adults

The United States – and the world itself – is aging. The share of the US population age 65+ is expected to reach 21% by the year 2030. At the same time, the medical and senior care industries are goin...

Trackers

Residential Security

09/08/2025

Smart Home and Security Tracker 2025 - August Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Blogs

digital content

digital media

millennials

online video

OTT

streaming

Entertainment

11/02/2025

VidCon Wrap Up, Blog in the Dooblydoo

VidCon, online video's takeover of the Anaheim Convention Center, was interesting, thought provoking, educational, and honestly a lot of fun. Between keynotes and discussions on the future of online v...

home networks

home automation

mHealth

digital health

IoT

Health

11/02/2025

Personalized care company Validic acquires Trapollo

Validic Inc., a digital health and personalized care company, has acquired the assets of Trapollo LLC, a connected health and device logistics provider. This acquisition positions Validic as the best...

smart home

home automation

Smart Energy Summit

smart energy devices

Press Releases

11/02/2025

Top 10 Takeaways – Success Stories in Energy Management

Utilities are moving forward with numerous pilots, testing new business models and new approaches to marketing, installation, and partnerships. This session at SES featuring executives from FP&L, OGE,...

energy

smart grid

smart home

Energy

11/02/2025

Consumers, Distributed Energy, and the Expanded Role of Utilities

Utilities are in a unique position as their customers span multi-generations, income and education segments, renters, homeowners, and individuals, in addition to families. In traditional, non-retail m...

OTT

streaming

digital media

subscription

Press Releases

11/02/2025

The Rise of Ad-based OTT Services

Usage of US ad-based OTT services has traditionally lagged far behind adoption of SVOD services. However, with Viacom’s high-profile acquisition of Pluto TV, Sony’s reboot of Crackle, and NBCUniversal...

security

tech support

Wi-Fi

SMB tech

broadband

Broadband/Communications

11/02/2025

Value-Added Services for the SMB Segment

Unprecedented changes and market pressures have changed the game for small businesses (SMBs). New needs in a changing work environment, increasing use of technology products and services, and rising s...

apps

EVs and connected cars

connected CE

Internet of Things

Wi-Fi

Broadband and Mobility

11/02/2025

A reality-check on Uber’s plans for flying cars

Uber announced plans to debut a flying car network, called Uber Elevate, in the Dallas-Fort Worth area and Dubai by 2020. Parks Associates is based in Dallas, and I can’t believe our good luck at havi...

smart home

CONNECTIONS

Wi-Fi

home automation

Smart Home

11/02/2025

Strategies Needed to Achieve a Unified Experience in the Smart Home

Typically, the entertainment space and the smart home have evolved in their own silos, each with its own ecosystem, business models, and players. However, in some instances the two worlds do find area...

coronavirus

COVID-19

OTT

pay TV

streaming

Entertainment

11/02/2025

360 Deep Dive: Today’s Broadcast TV

TV antenna usage in US broadband households jumped to 25% in 2019 and is expected to grow as COVID-19 has kept consumers at home. Content styles and genres grow and change, while business models an...

gaming

streaming

video games

entertainment

Press Releases

11/02/2025

How Esports are Changing the Game

Traditionally defined as “an activity involving physical exertion and skill in which an individual or team competes against another or others for entertainment,” sports have begun to take a new form i...

Google

security

home safety

Smart Home

11/02/2025

The End of Google Nest Secure and the Future of DIY

Towards the end of October, Google announced the discontinuation of its three-year-old Google Nest Secure alarm system. Although Google will no longer sell its DIY home security system, it will contin...

smart home

online video

virtual reality

social media

entertainment

Entertainment

11/02/2025

Why Augmented Reality Matters

Too often augmented reality (AR) and virtual reality (VR) are lumped into the same category together, which speaks to the fundamental lack of understanding about what exactly AR is and what it’s aimin...

energy

automation

Smart Energy Summit

DISTRIBUTECH International

Energy

11/02/2025

How Utilities Can Enhance Their Efficiency Through Consumer Rate Programs

Too few customers are familiar with their energy-provider’s special rate programs, according to market research firm Parks Associates. With many service providers offering special rates as part of ene...

smart home

Google

Apple

entertainment

Press Releases

11/02/2025

Alcatel-Lucent: Europeans less willing to pay for smart home services than Americans

Tom Van Leeuwen, Product Line Manager at Alcatel-Lucent, answers the following industry questions prior to the 2015 CONNECTIONS Europe event taking place 10-11 November in Amsterdam: What challenge...

smart home

Google

thermostats

energy

broadband

In The News

11/02/2025

Nest selling cheaper Internet-connected thermostat to reach masses

Tom Kerber of the research and consulting firm Parks Associates said the cheaper thermostat could persuade more shoppers to try Nest. Just 11 percent of American households with broadband Internet hav...

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