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Quantified Consumer

Residential Security

09/12/2025

Next Gen Home Security: Competition, Innovation, New Services

Security providers have held down churn and increased customer spending in these recent years, but the market continues to evolve with new competitors and technologies shaking up the market. This flag...

Consumer Insights Dashboard

Wi-Fi and Home Networking

09/12/2025

Home Services Dashboard Q2 2025

The Home Services Dashboard visualizes the most important metrics informing the strategic decision making of companies providing communications services to the home.   Consumer Insights Dashboards...

Quantified Consumer

Independent Living

09/11/2025

Assistive Technologies for Older Adults

The United States – and the world itself – is aging. The share of the US population age 65+ is expected to reach 21% by the year 2030. At the same time, the medical and senior care industries are goin...

Trackers

Residential Security

09/08/2025

Smart Home and Security Tracker 2025 - August Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Quantified Consumer

Entertainment Content: Video, Audio, Gaming

09/05/2025

Connected TV Platform Expansion: Gaming, Fitness, Smart Home

TV operating system (TV OS) platform vendors and TV OEMs are looking for new use cases and applications to drive TV sales, advertising revenue, and uptake of related services. With widespread adoption...

Quantified Consumer

Entertainment Content: Video, Audio, Gaming

09/04/2025

Gen AI in Media & Entertainment

Generative AI has captured the imaginations of companies and investors worldwide – and the skepticism of consumers. This study tests consumer interest and willingness to engage with AI and generative...

Trackers

Video Services: OTT, Pay TV

09/04/2025

Streaming Video Tracker - North American Update: August 2025

The Streaming Video Tracker keeps companies informed of all major North American OTT services, providing details on current players, new entrants, and trends in the OTT video services market. Services...

White Paper

MDU Research

09/04/2025

A Guide to Connectivity Innovations in Multifamily Housing

This white paper explores key connectivity options available for multifamily properties, including legacy bulk and retail service, managed Wifi, and the increasingly popular trend of instant activatio...

Consumer Insights Dashboard

Smart Home Devices, Automation, Controls

08/15/2025

Smart Home Dashboard 2Q 2025

The Smart Home Dashboard visualizes the most important metrics informing the strategic decision making of companies across the connected home market.   Consumer Insights Dashboards present survey-b...

Trackers

Residential Security

08/07/2025

Smart Home and Security Tracker 2025 - July Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Trackers

Residential Security

07/31/2025

Smart Home and Security Tracker 2025: Q2 Platforms, Products, and Forecasts

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Consumer Insights Dashboard

Residential Security

07/30/2025

Residential Security Dashboard 2Q 2025

The Residential Security Dashboard visualizes the most important metrics informing the strategic decision making of companies across the residential security market. Consumer Insights Dashboards pr...

White Paper

Smart Home Devices, Automation, Controls

07/29/2025

Smart Home Evolution: Unlocking Value

This white paper explores the progress of the smart home industry, highlighting key milestones, emerging consumer demands, and the increasing role of artificial intelligence. The research highlights t...

Blogs

pay TV

OTT

smart TV

streaming

Netflix

broadband

In The News

09/14/2025

Majority of U.S. Broadband Households Use Up to One OTT

NEW YORK: Up to 58 percent of broadband households in the U.S. use at least one OTT video service on a monthly basis, according to new Parks Associates findings. The research firm also found that m...

fitness apps

smart home

home automation

IoT

Health

09/14/2025

The Impact of Children on Adoption of Connected Health and Wellness Devices

New research from Parks Associates shows that among those of child-rearing age, the presence of children at home correlates with higher adoption of health and wellness devices. In general, adoption of...

CES

Connected Health Summit

COVID-19

digital health

remote health monitoring

Health

09/14/2025

Remote Healthcare Services Anticipate the Future of Telehealth and Home Monitoring at CES 2021

New product and service announcements at CES 2021 last week revealed that virtual healthcare solutions are at the forefront of healthcare, due in part to the COVID-19 pandemic. Extensive regulatory mo...

cord cutting

digital content

Internet of Things

multiscreen

OTT

pay TV

Entertainment

09/14/2025

Competition Increasing Among Top 10 OTT Video Service Providers

New Parks Associates research cited by The Washington Post today reveals the competitive landscape among top OTT video service providers. The IoT research firm recently released an updated Top 10 l...

smart home

security

connected CE

home automation

IoT

broadband

Single-family renters

Smart Home

09/14/2025

75% of Single-Family Renters Interested in Smart Home Features from Property Owners

New Parks Associates consumer research reveals that three-quarters of single-family renters express strong interest in having smart home devices and security systems provided by landlords or property...

energy

smart grid

Energy

09/14/2025

Major Announcements in Residential Energy Management Continue

New announcements recently within the energy management industries continue to underscore the opportunities for new products and services to help reduce energy consumption.  Currently, only a modes...

Smart Energy Summit

Press Releases

09/14/2025

40%+ of U.S. broadband households plan to buy a smart home device in the next 12 months

Nearly 20% of U.S. broadband households own at least one smart home device, and over 40% plan to buy one in the next 12 months. These devices open new opportunities for both Energy Efficiency (EE) and...

digital content

OTT

pay TV

Press Releases

09/14/2025

Universal-Peacock Deal Disrupts Pay-One Content Windowing

NBCUniversal’s Peacock had a disappointing launch in summer 2020 due to unavailability on key platforms and a lack of appealing exclusive content to drive initial engagement. After finally adding Roku...

smart home

connected CE

IoT

smart energy devices

Energy

09/14/2025

ConnectedSolutions to provide customers with savings and incentives, help manage smart devices and appliances, reduce energy use

National Grid, a leading utility provider in the Northeast, today announced the introduction of its ConnectedSolutions platform in Massachusetts and Rhode Island. The innovative consumer energy platfo...

smart home

apps

home automation

artificial intelligence

generative AI

machine learning

Smart Home Systems, Products, and Services

09/14/2025

Parks Associates: Nearly 40% of households who do not use generative AI tools do not see the value in them

New research study, Consumer Perception and Use of Generative AI, highlights use of generative AI tools and concerns over privacy and ethics Parks Associates’ new research study Consumer Perception...

streaming

OTT

online video

Entertainment

09/14/2025

Searching for the missing Chuck

My wife and I were both traveling over the past week - me internationally, her domestically. We both missed Chuck on Monday night, March 30. We've both become pretty addicted to this show. Upon our...

home networks

smart home

OTT

home safety

broadband

Broadband/Communications

09/14/2025

MSOs Face Revenue Opportunities in Support Services

Multiple System Operators (MSOs), a cable company or fiber-optics company (typically a telephone company), offer package deals that include the initial home network for most broadband households. Sinc...

energy

privacy

smart home

Smart Home

09/14/2025

Smart Home Solutions Attract and Retain Apartment Residents

Multi-dwelling unit managers and owners who opt to install smart home solutions can leverage their investments to promote their properties and attract new residents, and providing these in-unit device...

4K

Amazon

CES

Microsoft

smart home

Consumer Electronics Devices

09/14/2025

Amazon’s Alexa: The Talk of CES 2017

Much like last year at CES, Amazon, without a booth or formal attendance at the show, is still a dominant presence with Alexa. With companies unveiling both built-in Alexa products and integrations, A...

4K

digital content

digital media

OTT

pay TV

smart TV

Entertainment

09/14/2025

Spending Patterns Reveal that the Movie Theater is Heading for Hospice

Movie theaters have lived a long life, having bolstered the financial health of the film industry for years and entertained millions of viewers. Theaters provide a unique blend of public and private e...

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