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Products

Quantified Consumer

Consumer Electronics and Entertainment

12/31/2026

From Viewers to Creators: Opportunities in Creative Entertainment

The rise of social platforms and short-form video has transformed consumer expectations for content—from passive consumption of premium programming to interactive, shareable, and creator-driven experi...

Quantified Consumer

Smart Home: Products and Services

12/31/2026

Insuring the Smart Home: Fire and Water Monitoring

Smart home devices are reshaping the insurance landscape with proactive risk detection and mitigation. This study evaluates consumer interest in insurance incentives tied to security products and s...

Quantified Consumer

Smart Home: Products and Services

10/18/2026

Home Security in Transition: The Future of Protection

The home security landscape continues to evolve amid growing DIY adoption, AI-enhanced video analytics, and integration with smart home platforms. This study examines consumer security needs, adoption...

Webinar

Smart Home: Products and Services

10/15/2026

Turning Connected Data into Business Value

Data helps companies identify patterns, automate routine tasks, personalize experiences, and make faster, better-informed decisions across the organization. Join Parks Associates and Ayla Networks...

White Paper

Consumer Electronics and Entertainment

10/13/2026

High Dynamic Range and the Future of Video

This white paper examines HDR's evolution from static HDR such as HDR10 and HLG (Hybrid Log-Gamma) to dynamic HDR such as HDR10+ and Dolby Vision, becoming a foundational element of the modern viewing...

Quantified Consumer

MDU / Multifamily Tech

10/08/2026

Connected Communities: PropTech Priorities & ROI

This business-to-business study explores the strategic priorities, challenges, and ROI perceptions driving smart technology investments in multifamily and master-planned communities. Through in-depth...

Blogs

care management

Connected Health Summit

independent living

industry event

mHealth

patient engagement

robotics

Health

11/06/2026

Insights from mPulse Mobile: Engaging Consumers and Being Optimistic about the Future of Connected Health

Prior to the 5th-annual Connected Health Summit, hosted by Parks Associates, Andy Maloy, VP of Connected Health and VP of Business Development, Integron sat down with the firm's analyst team to discus...

Connected Health Summit

fitness apps

industry event

mHealth

patient engagement

personalization

remote health monitoring

robotics

wearable

Health

11/06/2026

Innovations and the Future of the Connected Health Market - Insights from Medical Guardian

Prior to the 5th-annual Connected Health Summit, hosted by Parks Associates, Geoff Gross, Founder & CEO, Medical Guardian, sat down with the firm's analyst team to discuss new cutting-edge innovations...

Connected Health Summit

independent living

industry event

mHealth

patient engagement

personalization

robotics

Health

11/06/2026

Impacts on the Connected Health Market - Insights from Orbita

Prior to the 5th-annual Connected Health Summit, hosted by Parks Associates, Nathan Treloar, President & COO, Orbita, Inc. sat down with the firm's analyst team to discuss what will impact the future...

Connected Health Summit

independent living

industry event

mHealth

remote health monitoring

robotics

voice control

Health

11/06/2026

How Will Connectivity Innovations Impact the Health Market? Insights from Longevity Venture Advisors

Prior to the 5th-annual Connected Health Summit, hosted by Parks Associates, Jody Holtzman, Senior Managing Partner, Longevity Venture Advisors LLC sat down with the firm's analyst team to discuss how...

Connected Health Summit

independent living

industry event

mHealth

wearable

Health

11/06/2026

Engaging Consumers in Health and Wellness Behavioral Changes with GE Lighting

Prior to the 5th-annual Connected Health Summit, hosted by Parks Associates, Jeff Patton, GM Connected Home Products, GE Lighting sat down with the firm's analyst team to discuss effective strategies...

Connected Health Summit

industry event

mHealth

remote health monitoring

robotics

Health

11/06/2026

Discussing the Future of Connected Health with Blue Shield of California

Prior to the 5th-annual Connected Health Summit, hosted by Parks Associates, Angie Kalousek Ebrahimi, Director of Markets, Lifestyle Medicine, Blue Shield of California sat down with the firm's analys...

care management

Connected Health Summit

independent living

industry event

mHealth

remote health monitoring

robotics

Health

11/06/2026

Discussing Health and Wellness Strategies with Omron Healthcare

Prior to the 5th-annual Connected Health Summit, hosted by Parks Associates, Rob Schneider, VP of Sales and Marketing, Omron Healthcare, Inc. sat down with the firm's analyst team to discuss new cutti...

Connected Health Summit

independent living

industry event

interoperability

remote health monitoring

robotics

virtual care

Health

11/06/2026

An Optimistic Outlook on the Future of Connected Health - Insights from CirrusMD

Prior to the 5th-annual Connected Health Summit, hosted by Parks Associates, Andrew Altorfer, Co-Founder and Chief Executive Officer, CirrusMD, sat down with the firm's analyst team to discuss new str...

energy

industry event

Internet of Things

smart home

Press Releases

11/06/2026

NEEP to host industry webinar on the smart energy home

Prior to serving on the Advisory Board for the eighth-annual Smart Energy Summit: Engaging the Consumer, Northeast Energy Efficiency Partnerships (NEEP) will host an industry webinar “NEEP HEMS Report...

independent living

Connected Health Summit

fitness apps

digital health

Health

11/06/2026

Using Connected Devices to Improve Health & Reduce Costs – Insights from UnitedHealthcare

Prior to Parks Associates’ sixth-annual Connected Health Summit: Independent Living and Wellness, Mark Smith, Senior Vice President of Emerging Products UnitedHealthcare shared his thoughts on the con...

Connected Health Summit

digital health

independent living

Health

11/06/2026

Top Caregiver Pain Points - Insights from Seqster

Prior to Parks Associates’ sixth-annual Connected Health Summit: Independent Living and Wellness, Ardy Arianpour, CEO & Co-Founder, Seqster gave his insights on the connected health market with the fi...

Connected Health Summit

digital health

independent living

connected health devices

Health

11/06/2026

Top Caregiver Pain Points - Insights from Better Living Technologies

Prior to Parks Associates’ sixth-annual Connected Health Summit: Independent Living and Wellness, Mike Maniscalco, CEO, Better Living Technologies gave his insights on top caregiver pain points with t...

connected CE

Connected Health Summit

digital health

Health

11/06/2026

The Connected Health Experience - Insights from Medela

Prior to Parks Associates’ sixth-annual Connected Health Summit: Independent Living and Wellness, Melissa Gonzales, EVP, Americas, Medela gave her insights on the connected health market with the firm...

Connected Health Summit

digital health

independent living

telemedicine

Health

11/06/2026

Telemedicine Can Fit the Bill - Insights from Wellpepper

Prior to Parks Associates’ sixth-annual Connected Health Summit: Independent Living and Wellness, Anne Weiler, CEO, Wellpepper shared her thoughts on the connected health market with the firm's analys...

care management

Connected Health Summit

digital health

security

Health

11/06/2026

Sleep Health Benefits - Insights from SleepScore Labs

Prior to Parks Associates’ sixth-annual Connected Health Summit: Independent Living and Wellness, Roy Raymann, PhD, Vice President Sleep Science & Scientific Affairs, SleepScore Labs shared his though...

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