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Consumer Insights Dashboard

Video Services: OTT, Pay TV

10/31/2025

Video Services Dashboard 3Q 2025

The Video Services Dashboard provides a visual representation of the most critical indicators used by organizations that provide video services to the home to make strategic decisions.  

Trackers

Wi-Fi and Home Networking

10/16/2025

Broadband Market Tracker Vol. III 2025

The Broadband Market Tracker provides estimates for residential home internet subscribers and ISP revenues for the North American market, including for those that do not publicly release figures. This...

Trackers

Video Services: OTT, Pay TV

10/17/2025

Streaming Video Tracker: Analyst Notes, Q3 2025

The Analyst Notes for the Streaming Video Tracker, North America highlights key changes made to the Streaming Video Tracker this quarter, including any enhancements made to the streaming video tracker...

Trackers

Video Services: OTT, Pay TV

10/17/2025

Streaming Video Tracker - North American Update: October 2025

The Streaming Video Tracker keeps companies informed of all major North American OTT services, providing details on current players, new entrants, and trends in the OTT video services market. Services...

White Paper

Smart Home Devices, Automation, Controls

10/17/2025

AI Acceleration at the Edge: Optimizing Product Design

This white paper assesses how intelligent edge devices support competitive strategies through personalized automation and AI-driven support tools. The research assesses how SoC decisions impact the p...

Trackers

Residential Security

10/07/2025

Smart Home and Security Tracker 2025 - September Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. The Smart Home and Security Market Tracker provides mar...

Trackers

Video Services: OTT, Pay TV

10/03/2025

Streaming Video Tracker - North American Update: September 2025

The Streaming Video Tracker keeps companies informed of all major North American OTT services, providing details on current players, new entrants, and trends in the OTT video services market. Services...

White Paper

Residential Security

10/06/2025

How to Scale Live Video Monitoring? Empowering Next-Gen Operators with Cloud Video AI

This research identifies key B2B applications for cloud-based live video monitoring and remote guarding, including false-alarm reduction, temporary, mobile and fixed sites centralization, global scali...

Webinar

Residential Security

09/01/2025

The Next Ten Million Customers: Unlocking Value in Security

Home security is at a turning point. As technology, connectivity, and consumer expectations evolve, the meaning of “safe at home” is being redefined. In this exclusive webinar, Parks Associates brings...

Quantified Consumer

Residential Security

09/12/2025

Next Gen Home Security: Competition, Innovation, New Services

Security providers have held down churn and increased customer spending in these recent years, but the market continues to evolve with new competitors and technologies shaking up the market. This flag...

Consumer Insights Dashboard

Wi-Fi and Home Networking

09/12/2025

Home Services Dashboard Q2 2025

The Home Services Dashboard visualizes the most important metrics informing the strategic decision making of companies providing communications services to the home.   Consumer Insights Dashboards...

Quantified Consumer

Independent Living

09/11/2025

Assistive Technologies for Older Adults

The United States – and the world itself – is aging. The share of the US population age 65+ is expected to reach 21% by the year 2030. At the same time, the medical and senior care industries are goin...

Blogs

cord cutting

digital content

digital media

online video

OTT

pay TV

Entertainment

11/05/2025

What About the RSNs?

Stories about the pending purchase of 21st Century Fox assets have dominated the media industry headlines over the past few weeks, with Comcast conceding to Disney’s $71 billion cash and stock offer f...

home automation

home safety

insurance

security

smart home

IoT

Residential Security

11/05/2025

State Farm’s $1.2 Billion Investment in ADT a Turning Point for Smart Security

State Farm’s $1.2 billion investment in ADT for 15% stake in the company signals a turning point in the slow and somewhat tepid attention insurers have paid to the smart security space. Smart security...

smart home

CONNECTIONS

home networks

home automation

Smart Home

11/05/2025

Smart Home: Standalone Devices versus Whole Home Systems

Standalone products, also called point solutions, are self-sufficient products that generally operate independently from other products and systems. Smart home systems consist of a groups of devices t...

CES

digital content

digital media

online video

OTT

pay TV

set top

smart TV

Press Releases

11/05/2025

Unified Interfaces on the Mind at CES

Speaking from an entertainment focus at CES, nearly everyone I met with talked about being able to provide a single, unified interface for all the video products and services that consumers are using....

connected CE

gaming

virtual reality

Consumer Electronics Devices

11/05/2025

Sony’s launch of PlayStation VR bolsters virtual reality market

Sony launched its much-anticipated PlayStation VR Thursday morning in a move that will likely have a drastic impact on the gaming experience. Brett Sappington, Senior Director of Research at Parks Ass...

OTT

streaming

entertainment

Press Releases

11/05/2025

Whistling Past the OTT Video Graveyard

Some people love being scared. Whether the villain is a poltergeist, masked killer, creepy doll, or some rabid beastie, they delight in having their worst fears realized on the screen of their choice....

fitness apps

gaming

mHealth

patient engagement

virtual care

virtual reality

CES

Health

11/05/2025

Mixed Reality and the Future of Healthcare

Some of the most interesting news to come out of CES this year had to do with virtual reality. With the upcoming release of the Windows Holographic System and VR headsets for around $300, it seems lik...

CONNECTIONS

digital media

Internet of Things

Entertainment

11/05/2025

Households with Children Are Powerful Tech-Buying Segment

Some of our latest consumer research, Households with Children: Dominant Tech Purchasers, reveals households with children, particularly those ages 6-11, are the leading demographic groups for technol...

smart home

home automation

Smart Energy Summit

solar

renewable energy

smart energy devices

Press Releases

11/05/2025

Top 7 Takeaways – Factors Accelerating the Adoption of Solar Technology

Solar technology installed behind the meter has implications for utilities, because excess energy flows back into the grid. Utility-scale solar must be managed as an asset in energy markets. Wherever...

smart home

connected CE

home automation

MDUs

energy management

access control

Smart Home

11/05/2025

Apply for the 2025 Property Innovation Awards!

Smart thermostats. Intelligent lighting. Integrated access control. Real-time energy management. Across the country, multifamily communities are embracing these innovations - and transforming the w...

CONNECTIONS

COVID-19

smart home

consumer electronics

Consumer Electronics Devices

11/05/2025

Smart Speakers – Gateway to Smart Home Adoption

Smart speakers can present strong use cases for smart home devices to the consumer. By bundling smart speakers with smart plugs, smart light bulbs, or smart thermostats, companies can deliver a guided...

connected CE

smart home

smart TV

audio

Entertainment

11/05/2025

Smart Speakers and Smart Displays Continue to Grow in Adoption

Smart speakers and smart displays entered 2020 as one of the strongest-performing new consumer electronics categories since tablets and smartphones. Their upward trajectory has continued, now reaching...

CONNECTIONS

home automation

home networks

smart home

Wi-Fi

cloud services

interoperability

Smart Spaces

Broadband/Communications

11/05/2025

Deploying IoT in Smart Spaces: Challenges and Best Practices

Smart spaces can be defined in many different ways. Parks Associates defines “smart spaces” as physical locations, equipped with networked devices and sensors-based solutions, that give individuals da...

smart home

home automation

home safety

appliances

Smart Home

11/05/2025

Smart Appliance Update

Smart major appliances emerged in the US market in 2011. However, like smart home devices, adoption rates for different categories of smart appliances remain fairly low. Eleven percent of US broadband...

energy

smart home

appliances

Smart Home

11/05/2025

Consumers Are Embracing Smart Appliances - Energy Management is Highly Valued

Smart major appliances - refrigerators, clothes washers, microwaves, clothes dryers, dishwashers, ovens, water heaters, air conditioning units and range/cooktops - emerged in the US market in 2011. Ho...

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