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‘Account sharing’ rife in US OTT

Digital media consumer research from Parks Associates reports 57 per cent of US broadband households access an OTT video subscription, but account sharing is a lingering challenge. According to a Q3 2014 survey of US broadband households...

From the article "‘Account sharing’ rife in US OTT."

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Smart TVs ‘change viewer perception of ads’

The number of US households with a smart TV will reach 87 million by 2016, according to research from Parks Associates, which has released a new white-paper, commissioned by Rovi, examining new opp...

Research: 66% of Pay-TV subs have multi-screen

Low ARPUs, growing competitive threats, and rival multiscreen services are driving many pay-TV providers in Europe and Asia to explore new business strategies in video services, according to resear...

TV Everywhere demand up in Western Europe

Receiving live TV on a mobile phone, tablet, or computer is a popular feature throughout Western Europe, with 30 per cent of broadband households highly interested in these TV Everywhere services,...

US tablet owners to exceed 130m in 2014

Parks Associates and mPortal report that the number of US tablet users will increase by 61 per cent from 2013 to 2014. “Tablet adoption, now close to 50 per cent of all US broadband households,...