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‘Account sharing’ rife in US OTT

Digital media consumer research from Parks Associates reports 57 per cent of US broadband households access an OTT video subscription, but account sharing is a lingering challenge. According to a Q3 2014 survey of US broadband households...

From the article "‘Account sharing’ rife in US OTT."

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55% of US broadband homes subscribe to OTT

“Over 50 per cent of US broadband households have at least one TV series that they ‘never miss,” said Glenn Hower, Research Analyst, Parks Associates. “Offering multiple content options is increasi...

Analyst: High churn for Netflix and other OTT services

Findings from market research and consulting company Parks Associates suggest that annual churn rates for OTT entertainment services Netflix, Hulu Plus, and Amazon Prime are a sign of consumers tes...

US connected home revenues will reach $500m in 2012

Research from Parks Associates estimates 2012 US revenues from broadband connected home service bundles, including control, automation, and security monitoring services, will be approximately $500...

50% of US broadband homes use OTT

Research from Parks Associates finds subscribers of OTT services spend more per month renting and buying video downloads than the average household, which contributes to the success of Amazon’s bus...