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Video Services: OTT, Pay TV

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Q2 2025

Trackers

Streaming VIdeo Tracker: June 2025 Trends and Data Cut

Streaming data cuts provide focused insights into trends shaping the video services market. Delivered as part of the Streaming Tracker Service, these concise data sets cover adoption and usage patterns across SVOD, AVOD, and FAST platforms; key churn, retention, and satisfaction metrics; shifts in consumer viewing behaviors by demographic segments; and competitive benchmarking across top and emerging services. These insights help companies monitor market dynamics, assess competitive position, and inform strategic decisions in a fast-moving streaming landscape.

  • What are the key factors driving subscriber growth for top SVOD platforms like Disney+ and Hulu?
  • How do Net Promoter Scores compare between traditional Pay TV and modern OTT services?
  • What impact are free ad-supported platforms (e.g., Tubi, Pluto TV) having on the SVOD market?