Press Releases

Thursday, May 16, 2019

40% of US broadband households own a connected health device

Ingersoll Rand, Life365, STRATIS IoT, Leviton, and more  to address connected health and energy management as adjacent ecosystems for the smart home at CONNECTIONS™

Parks Associates announced today the 23rd-annual CONNECTIONS™: The Premier Connected Home Conference, May 21-23 at the Hyatt Regency San Francisco Airport, will feature key sessions examining the crossover opportunities between the smart home and adjacent ecosystems for residential energy and connected health. Pa ...read more

Wednesday, May 15, 2019

Parks Associates to host pre-conference workshop “Expanding the Smart Home Market” ahead of 23rd-annual CONNECTIONS

27% of smart home owners value family/friends recommendations as key factor influencing purchase

New Parks Associates research finds recommendations from friends and family and online reviews are the top factors influencing consumer purchase of smart home devices. The research firm will explore channel strategies and innovations that leverage the smart home purchase process during the pre-conference workshop “Expanding the Smart Home Market” on May 21, ahead of its 23rd-annu ...read more

Tuesday, May 14, 2019

More than 20% of US broadband households use an antenna to access local over-the-air broadcasts

Parks Associates addresses the future of video distribution at The Pay TV Show in Analyst Roundtable and session featuring executives from Starry, T-Mobile, Verizon, and Viacom

New research from Parks Associates shows that approximately 22% of US broadband households use an antenna to watch over-the-air broadcasts. Households with both antennas and pay TV subscribe to multiple OTT video services and are more likely to own connected entertainment devices than are average broa ...read more

Thursday, May 09, 2019

37% of smart home owners use smart speaker to control their device

Parks Associates workshop at BUILDER’s Housing Leadership Summit addresses impact of smart home technology on new home construction  

New research from Parks Associates shows the percentage of smart home device owners who use a smart speaker to control their connected products has catapulted from 17% in 2017 to 37% at the end of 2018. The leading smart home technology research firm will host a workshop at the BUILDER’s Housing Leadership Summit featuring new consumer data an ...read more

Wednesday, May 08, 2019

More than 50% of US broadband households with three or more smart home devices also own a home control system

KB Home, Lennar, Hippo, Verisk, Comcast, and Notion provide insights at CONNECTIONS on strategies to drive broader smart home adoption

New research from Parks Associates shows more than 50% of US broadband households with three or more smart home devices also own a home control system, revealing the tipping point at which the majority of consumers want to consolidate control of their products. The research firm will host CONNECTIONS™, May 21-23 in San Francisco, featuring mu ...read more

Tuesday, May 07, 2019

60% of smart home buyers want a device that works with the products they already own

CONNECTIONS™: The Premier Connected Home Conference addresses strategies of smart home players 

A new Parks Associates report highlights the importance of interoperability, as 60% of US broadband households planning to buy a smart home product heavily favor solutions that work with the devices they already own. Among smart speaker owners planning to buy a smart home product, 64% want a device that works with their smart speaker. Race to Control the Smart Home Ecosystem: Attr ...read more

Monday, May 06, 2019

Parks Associates welcomes Sarah Jones, VP of Commercial Product, Great Call, as keynote speaker at sixth-annual Connected Health Summit: Independent Living and Wellness

64% of consumer 50 and older are interested in home monitoring system that can sense emergencies and notify caretakers

Parks Associates today announced Sarah Jones, VP of Commercial Product, Great Call, as the first confirmed keynote speaker for the sixth-annual Connected Health Summit: Independent Living and Wellness, August 27-29 at the Pendry San Diego in San Diego, California. The firm’s independent living research finds 64% of heads of US broadband households 50 and old ...read more

Wednesday, May 01, 2019

Share of UK broadband households planning to cancel pay-TV has doubled

Consumer research provides insights on connected entertainment consumption in the UK

New research from Parks Associates finds that the percentage of UK broadband households stating that they are likely to cancel their pay-TV service has increased to 24% in late 2018 from 12% in late 2015. IoT in the UK - Entertainment Products and Servicesreports that the intent to cancel is higher among households that watch online video services.

“Subscription streaming services, also ...read more

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