Tom Kerber, Director of Research, to speak at DistribuTECH next week
Parks Associates released new research today showing 35% of U.S. broadband households would participate in an energy program advertised by a security provider. Consumers are 40% more likely to participate in an energy program if it is offered by a security provider than an energy provider.
Tom Kerber, Parks Associates Director of Research, Energy and Home Controls, will discuss the implications of this new research at DistribuTECH on Wednesday, February 10, 2016, during the session "Engaging Customers With Demand Response Devices" from 9:30-11:00 A.M. He will also moderate “Breakfast Roundtable: Internet of Things (IoT)” at 8:00 A.M. with Koustuv Ghoshal, Head of Business Development & Head of Energy/Utilities Resources, T-Systems North America (a subsidiary of Deutsche Telekom AG).

“Security providers have an opportunity to capitalize on their strong connections with their consumers by expanding into energy management programs,” Kerber said. “They can also leverage their strong reputation with consumers to forge beneficial partnerships with utilities that want to leverage connected devices in the home.”
DistribuTECH takes place February 9-11 at the Orange County Convention Center in Orlando, Florida, alongside sister events the Electric Light & Power Executive Conference and Utility Products Exposition. Other participants in Kerber’s session include David Steidtmann, Sr. Consultant, G-Ink, and Michael Brown, Manager, Demand Response & Distributed Energy Resources, NV Energy.
Parks Associates will host the firm’s annual Smart Energy Summit: Engaging the Consumer, February 22-24, in Austin, TX, with speakers and attendees representing utilities, broadband service providers, smart home vendors, residential security service providers, OEMs, retailers, and CE, appliance, and home-improvement manufacturers. The event features keynotesfrom EnergyHub, NRG, and Schneider Electric.
For more information about Parks Associates’ energy research, visit www.parksassociates.com. To schedule an analyst interview at DistribuTECH or to request specific data, contact Holly Sprague at hsprague@gmail.com, 720.987.6614. Registration to the Smart Energy Summit is available at www.ses2016.com.
About Parks Associates Parks Associates is a global research, consulting, and marketing firm with 40 years of experience delivering proprietary consumer data and industry insights for businesses. The firm produces market research reports, forecasts, surveys, and competitive business intelligence on connected consumer, small business, and commercial technologies and related business solutions. Parks Associates provides custom research, strategic consulting, and forward-looking analysis across connected home, small business, and commercial markets, including security, smart home, broadband, entertainment, energy, multifamily, smart buildings, connected health, and emerging AI-driven technologies. Parks Associates supports industry growth through proprietary research, consulting, and executive networking and convenes thousands of leaders each year through its flagship conferences, including CONNECTIONS™, Connected Health Summit, Smart Energy Summit, Smart Spaces, and Future of Video. Learn more at https://www.parksassociates.com. Follow Parks Associates on LinkedIn, Facebook, and Instagram.
