In The News

Smartphones Sales to Hit 310 Million Units In 2013

June 30, 2010

U.S. : The consumer appetite for smartphones is skyrocketing and will push annual sales worldwide from 131 million units in 2008 to over 300 million by 2013, according to international market research company Parks Associates

The firm’s new report Mobile Services: Global Outlook finds consumers are attracted to these converged devices because they combine practical and entertainment applications into a mobile platform, which can then be expanded incrementally with new and unique add-ons and applications like Breadcrumbz from the Google Android Market. “Consumers have a personal connection to their phones,” said Harry Wang, Director, Health and Mobile Product Research, Parks Associates.

Parks Associates is launching a new consumer study Mobile Convergence: Platforms, Applications, and Services to explore smartphone users’ service and application usage patterns, handset feature and function requirements, and expectations for new mobile content and service experience.

“This study will uncover hidden consumer needs and help carriers, handset manufacturers, and application developers identify and quantify business opportunities in this fast-growing market segment,” Wang said. Mobile Services:Global Outlook is Parks Associates’ latest industry report on global mobile market intelligence. It provides market trends in global carrier subscriber growth and handset sales and analyzes carriers’ voice and data service strategies.

From the article, "Smartphones Sales to Hit 310 Million Units In 2013."

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