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Smart Home Devices Slow To Catch On In U.S. Broadband Households

A new IoT research report from Parks Associates revealed that less than 30 percent of U.S. broadband households actually know where to purchase smart home products or services. What's more, about 40 percent of the households the research firm surveyed said they prefer to purchase smart home products at retail outlets, particularly from home improvement stores such as Home Depot or Lowes.

From the article "Smart Home Devices Slow To Catch On In U.S. Broadband Households" by Sean Buckley.

Previously In The News

People are boycotting Disney, Hulu, and ESPN after ABC yanked Jimmy Kimmel off the air. Will it work?

Elizabeth Parks, president and chief marketing officer of Park Associates, said Disney’s biggest risk in the short-term is potentially losing advertisers, but large-scale subscriber losses for Disney+...

SimpliSafe to Join Everon Owner GTCR’s Security Holdings

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Social video viewing reaches nearly five hours weekly on U.S. televisions

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