Providing market intelligence for more than 35 years

In The News

Apple May Be Prepping Siri for Smart Home Duty

Entry into the smart speaker market makes sense for a company with smart home aspirations.

"As the success of Echo and Google Home took off, everyone expected Apple to follow suit," said Brad Russell, a research analyst with Parks Associates.

Battle lines are being drawn over who will have the dominant voice technology in the home.

"Consumers have really responded to voice control, and the Echo has accelerated that," Russell told TechNewsWorld.

"It's pretty much accepted now that voice is the interface of the future," he said. "It makes adoption of devices much more frictionless, because you don't have to learn a different user interface for every product."

From the article "Apple May Be Prepping Siri for Smart Home Duty" by John P. Mello, Jr.

Previously In The News

The Smart Money: Partnership Possibilities in the Connected Home

Parks Associates will be presenting this data and more at CONNECTIONS: The Premier Connected Home Conference, May 13-15 at the Renaissance Dallas at Plano Legacy (www.connectionsus.com). The event wil...

Smarter Energy at Home: How Consumers Are Taking Control with Smart Home Tech

GearBrain has long covered the smart home space and frequently sources Parks Associates' research for our reporting, including this article. Parks’ recent findings and the expert insights shared at CE...

More than 278 million viewers will watch subscription ad-supported streaming services by 2029 – Parks Associates

Parks Associates' new white paper, Interactive & Shoppable TV: Next Wave of CTV Revenues, released in partnership with Adeia, focuses on the service provider opportunity to advance the consumer experi...

Streaming paradox: More options, less clarity in business models

Recent data from Parks Associates noted the extent of this shift: 59% of subscriptions across the eight leading streaming video-on-demand services in the third quarter of 2024 were basic-tier subscrip...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive