Smart Energy Summit: Engaging the Consumer is an annual event hosted by international research firm Parks Associates. The event covers energy management from every angle, with Parks Associates' analysts providing market analysis and consumer and industry research, with sessions exploring market timing, value propositions, consumer engagement models, and revenue streams for all players in the industry.
The 2012 conference in Austin, Texas, featured speakers from utilities, retail energy providers, OEMs, service providers, retailers, and equipment and service vendors, each providing a unique perspective on energy management, the state of the industry, and what the future holds.
Parks Associates' president Stuart Sikes opened the first full day of sessions, February 29, with a discussion of the market following the economic stimulus and the flurry of utility activity in 2009. Since that time, utility activities in expanding their IP programs have slowed, and new challenges have emerged in engaging consumers while accounting for their price sensitivity regarding energy solutions.
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