Mobile data to account for 40% of per-user revenues by 2012 in Western Europe

Executives from Alcatel-Lucent, ng Connect, Ruckus Wireless, and Vidiator will discuss new mobile broadband strategies, including ways to contend with declining voice revenues, at a special CONNECTIONS™ Europe session on November 15. Applications such as messaging, social networking, and multimedia are initial revenue opportunities, and once the smartphone reaches into the home network, operators can extend services to include remote access, place-shifting content, and remote home monitoring.

International research firm Parks Associates details the challenges for mobile operators, including market oversaturation and diverse user populations, in the new white paper “European Mobile Market: Beyond Price-based Strategies.” The firm illustrates the necessity of data services for mobile operators in order to compensate for the drop in voice revenues. By 2014, data will account for over 46% of mobile service revenues in Western European countries.

“Changes in the market have made price-based strategies near obsolete in a competitive sense,” said Stuart Sikes, President, Parks Associates. “Operators must explore new services and how to expand their footprint to other Web-enabled CE, including tablets and smartphones, in order to capture the revenue potential in these new devices.”

Mr. Sikes will moderate the session “Mobile Broadband: Devices, Strategies, and Consumer Demand,” November 15 at 2:30 p.m. This interactive session includes the following participants:

Andrew Bielinski, Technical Sales Manager, Vidiator
Laureen Cook, Vice President, 4G/LTE Strategy - Emerging Technology and Media Group, ng Connect
Steven Glapa, Director, Business Development, Carrier Networks, Ruckus Wireless
Yves Tjoens, VP Head of Product - Motive, Alcatel-Lucent

CONNECTIONS™ Europe, hosted by Parks Associates in Amsterdam on November 15-16, addresses key issues for manufacturers, operators, and content developers on value-added services, mobile data applications, Web-enabled CE devices, and consumer access to video content. Download “European Mobile Market: Beyond Price-based Strategies.”

For more information, visit http://www.connectionseurope.com.

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