Ben Huang, Director, Marketing will be representing Microsoft at the upcoming CONNECTIONS Conference, co-located with CTIA, in the special video session “The Price of Victory: The Future for Video Services” on Wednesday May 22 at 1:15 PM.

The session examines the growth of multiscreen services, the changing roles of ecosystem players, trends in CE and content services, partnership opportunities, and potential winners and losers in this market.

“We have seen the rise of Internet-connected devices inside and outside the home increasingly used for entertainment," said Huang. “Core to a multiscreen strategy is an integrated TV platform in which pay-TV operators can quickly scale VoD content and devices, while reducing operating costs.”