When TV providers deliver most of the same content, how do they differentiate in a highly competitive and rapidly changing environment? Content is still king, but AT&T believes content should be interactive and integrated with other devices and apps TV viewers use today. Hear from AT&T’s GW Shaw, Vice President of U-verse and Video Products, when he provides perspective on how apps are driving interactivity, increased customer engagement, and strong business results for AT&T U-verse TV at the 2014 CONNECTIONS Conference, May 13.
Full conference agenda located here: http://www.parksassociates.com/events/connections-us/agenda
