Roku has 25% share of the connected TV market, based on smart TV operating systems in use, according to Parks Associates. Amazon makes up 17% of the market with its Fire TV operating system. Vizio's operating system controls 8% of the market.
From the article, "Walmart Reportedly Wants To Buy TV Maker Vizio. Roku Stock Falls On The News" by Patrick Seitz
Parks Associates adds another layer to the picture, reporting that 45 percent of U.S. internet households now watch FAST services, a swift adoption for a category that barely existed five years ago....
According to the latest data from Parks Associates, 19% of US internet households have professionally monitored security systems, while 7% pay for non-professional services like alerts an video storag...
“Companies are looking for the best use cases for GenAI, and there is a lot of experimentation at play right now,” Kristen Hanich, director of research at Parks Associates, a market research and consu...
Parks Associates projects that the U.S. smart home device market will generate $15 billion in annual sales revenue by 2029. While DIY remains the entry point for many households, Parks Associates’...
