In The News

The Smart Home in 2025: Outlook and Opportunities

January 29, 2025

home automation

Fiber Broadband Association

This week, Jennifer Kent, Vice President of Research at Parks Associates, joined Fiber for Breakfast and shared insights into the latest trends and innovations shaping the smart home market. Parks Associates has been tracking and analyzing the home automation space for almost 40 years and is seeing some trends shift in how consumers are using this technology, what is happening in terms of competition, and how all of these connected devices impact Internet Service Providers (ISPs) and the broadband fiber services they offer or will offer to the home.

Showcasing a 10-year view, the average U.S. internet household has about 17 connected devices and according to Parks’ research about 45% of U.S. internet households now own at least one smart home device.

Parks’ research shows that the usage of these devices has changed significantly over the last several years. In 2018 before the pandemic, about 60% of smart home device owners self-identified as innovators and were one of the first people to go out and buy new technology.

Kent stated that there are clearly opportunities for ISPs beyond just being the legacy internet provider. Once they can get past just offering a “bundled service” there lies new value-added service types that could benefit from putting these services on fiber broadband networks like technical support monitoring, home security monitoring, cameras and sensors to offer more of a smart Wi-Fi experience.

From the Fiber Broadband Association article, "The Smart Home in 2025: Outlook and Opportunities"

Previously In The News

Parks Associates forecasts $190.7 billion in U.S. subscription video revenue by 2030

Total U.S. subscription TV and video revenue is projected to grow from $186.5 billion in 2025 to $190.7 billion in 2030, according to a new forecast released by Parks Associates on Dec. 16. The...

Alexa+ Hits the Web: Amazon’s AI Butler Goes Browser-Native

The web rollout caps hardware refreshes like Echo Show 21 and Fire TV Omni QLED, addressing Parks Associates data showing 70% of U.S. smart speaker owners limit use to timers. From the article, "Al...

Competitive Info: Even Ad-Supported Streaming Tiers Are Costing More.

About 45% of U.S. households watched free ad-supported streaming TV in Q1 2025, up from 42% during the same period a year earlier, according to an October 2025 report from Parks Associates. From th...

Amazon Puts Conversational AI Into Ring Doorbells

According to Parks Associates, 19% of U.S. internet households owned a video doorbell by 2023 — which represents a large installed base that’s in the market for software-driven updates. From the ar...

‹
1
2
3
4
5
6
7
8
9
10
...
758
759
›