In The News

Study: 32% of smart tag owners say they use them to track other people without them knowing

August 25, 2022

A new report from Parks Associates says that 32% of people who own smart tags say they use the device to track another person’s location without that person even knowing they’re being tracked.

“The smart tag market is only beginning and has the potential to move into new use cases as consumers become more creative with how they track their valuables, as well as expand what is considered worth tracking,” Sarah Lee, Research Analyst, Parks Associates, said in a news release.

From the article, "Study: 32% of smart tag owners say they use them to track other people without them knowing" by Tyler Manning.

Research Memberships

Visibility Memberships

Smart Home: Products And Services

Consumer Electronics and Entertainment

AI (Artificial Intelligence)

Channel Analytics

Strategic Consulting Unit

Connectivity and Mobility

Connected Health and Wellness

MDU / Multifamily

SMB

Event

Analyst Insights

Media

About Parks Associates

Study: 32% of smart tag owners say they use them to track other people without them knowing

Previously In The News

Calix adds features to SmartMDU platform for apartment buildings

Samsung's Home Screen Offers Programmatic Ad Access For DSPs

What The Tech? Record Club is the app of the day

The New TV Interface Wars: AI, Discovery & Ecosystem Competition

Providing Market Intelligence for 40 Years

Phone:

Email:

Mailing Address:

Expertise

Services

Events

Resources

Store

About Us