Providing market intelligence for more than 35 years

In The News

Parks Associates Asks Consumers About The Smart Home

In a Parks Associates’ survey of homeowners with broadband connections, those with a security system were more likely to say they intend to buy a smart home device in the next 12 months.

“The most important things for security dealers to understand is that smart home devices are here; it’s an emerging market, not an established market. The security dealers are now prominent, [but] they’re not exclusive,” Tricia Parks, CEO of Parks Associates, told Security Systems News.

From the article "Parks Associates Asks Consumers About The Smart Home" by Spencer Ives.

Previously In The News

The Smart Money: Professional Installation Gains Ground

Parks Associates projects that the U.S. smart home device market will generate $15 billion in annual sales revenue by 2029. While DIY remains the entry point for many households, Parks Associates’...

Multifamily resident access to gigabit or faster download speeds is rising

A recent Parks Associates and Cox Communities study found that more multifamily residents with home internet can get access to gigabit download speeds. In a new white paper, A Guide to Connecti...

Research: 45% of US internet homes watch FAST services

Parks Associates reports that 89 per cent of US internet households subscribe to at least one streaming service and 45 per cent watch free ad-based services. Additionally, the firm reports that...

More Cameras, Fewer Fears as Survey Reveals the New Face of Home Security

According to Parks Associates research covered by SecurityInfoWatch, pro monitoring is also gaining traction as households seek hybrid solutions that balance automation with human verification, br...