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Parks: ‘UK cord cutters could double’

Research from Parks Associates finds that the percentage of UK broadband households stating that they are likely to cancel their pay-TV service has increased to 24 per cent in late 2018 from 12 per cent in late 2015. The intent to cancel is higher among households that watch online video services.

From the article "Parks: ‘UK cord cutters could double’."

Previously In The News

Research: 39% of US watch live content through streamers

Parks Associates’ research The New Live TV Model: Skinny Bundles, Sports, News finds that 39 per cent of US internet households watch live events or sports through an on-demand streaming service,...

Apple’s HomeView could reshape smart home expectations, Parks Associates says

Apple’s new HomeView platform could bring fresh attention to the smart home market while raising consumer expectations for security and artificial intelligence (AI), according to Jennifer Kent, VP...

A third of U.S. adults would rather watch show highlights than full episodes: Survey

The bundling findings align with a Parks Associates report released in September. That survey found that 51% of U.S. internet households would prefer a package combining live TV shows with streaming s...

Parks: 39% of U.S. Internet Households Watch Live Events – Sports on Streaming Services

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