Providing market intelligence for more than 35 years

In The News

Nvidia Updates Shield Tablet, Shaves $100 Off Price

The Shield Tablet has a growing collection of native games, formatted especially for its K1 chip, and the ability to relay games from PC to TV. It supports Nvidia's cloud-streaming service for games and plays Android games.

The Shield Tablet K1 is more than all that, however, according to Harry Wang, director of health and mobile product research at Parks Associates.

"Nvidia's Shield Tablet reflects not only the chipset-maker's efforts to showcase its graphic processor expertise, but also its desire to carve out a niche inside the competitive tablet market," he told TechNewsWorld.

From the article "Nvidia Updates Shield Tablet, Shaves $100 Off Price" by Quinten Plummer.

Previously In The News

Here’s a Tip to Companies: Beware of Promoting AI in Products

A separate new study from market-research firm Parks Associates that used different methods and included a much larger sample size came to similar conclusions about consumers’ reaction to AI in pr...

WWDC: Apple Unifies Operating Systems, Makes iPad More PC

Getting AI use cases right remains tricky, warned Kristen Hanich, an analyst with Parks Associates, a market research and consulting company specializing in consumer technology products in Dallas....

Pro Monitoring, Smart Homes and the Decline of Traditional Security

A new Parks Associates white paper explores how shifting consumer expectations are accelerating the decline of traditional home security systems and creating new opportunities for integrators focu...

How Connected TVs Are Changing the Way We Shop

Connected TV, no matter which way you splice the cord, has upended the media consumption game. And a recent report from Parks Associates found that this space’s next frontier could be t-commerce—telev...