Providing Market Intelligence for 40 Years

In The News

New Leaked iPhone 7 Photos: Dual Cameras, Smart Connector, No Home Button

According to research firm Parks Associates, one-third of Apple iPhone owners still have a model that is more than two years old, compared to 30% of Samsung phone owners.

The arrival of a new Apple Watch model shouldn't be ruled out - after all, the time between the release of the original iPhone and the iPhone 3G was only a year - but even if a new version doesn't surface, there should be an announcement of new accessories and apps.

From the article "New Leaked iPhone 7 Photos: Dual Cameras, Smart Connector, No Home Button" by Ralph Mccoy.

Previously In The News

The Smart Money: Residential Security Continues Market Shift

Parks Associates’ data shows that consumers no longer view security as a fixed installation, but as an adaptive service. AI-enhanced cameras, integrated subscriptions, and flexible monitoring options...

Streaming services with ad-supported plans outpace ad-free tiers

Parks Associates released new findings on the state of the U.S. video market during its eighth annual Future of Video: Business of Streaming conference. The research firm’s “S.O.S. State of Str...

Netflix, iHeartMedia Ink Video Podcast Distribution Deal

Upwards of 85 million adult U.S. consumers say they listen to a podcast for at least one hour each week, according to Parks Associates. From the article, "Netflix, iHeartMedia Ink Video Podcast Dis...

Forecast: US subscription TV revenue at $190.7bn in 2030

Parks Associates has announced the release of its Subscription Video Forecast: 2025–2030 report, offering an outlook on the future of the US TV and streaming video market. The report projects stea...