Providing market intelligence for more than 35 years

In The News

How the Smart Remote Lost Its Way

“If we think about any company that tried to make a dent in that, what comes to mind is Harmony,” says Paul Erickson, senior analyst at research company Parks Associates. “It wasn’t just that they gave you the ability to condense multiple remotes into one; there had been universal remotes for quite a long time. But a lot of them only had 80 percent of the controls that you needed for that Blu-ray player, or A/V receiver, or soundbar.”

From the article "How the Smart Remote Lost Its Way" by Brian Barrett

Previously In The News

The Smart Home in 2025: Outlook and Opportunities

This week, Jennifer Kent, Vice President of Research at Parks Associates, joined Fiber for Breakfast and shared insights into the latest trends and innovations shaping the smart home market. Parks...

Burning Los Angeles homes livestreamed their own destruction as owners watched

Forty-three percent of U.S. households with internet access have a security product with online capabilities such as a self-monitored smart camera, video doorbell or a professionally monitored securit...

22% of US households get bundled Internet, mobile services

New data from Parks Associates shows 22% of US households now receive their Internet and mobile services as part of a bundle. New Parks Associates research released at CES® 2025 shows that 22% of U...

Parks Associates: Expect Consolidation Among Streamers to Accelerate in 2025

There are now 348 standalone streaming services in the United States and Canada, down slightly from a post-pandemic high of 366 in 2022 but up significantly from 2015, when there were just 154, ac...