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Home Security Company ADT Betting on Google Partnership to Build Revenue

Home security systems have historically required professional installation, but the rise of smartphone-connected and do-it-yourself products in recent years has expanded the market, according to Jennifer Kent, vice president of research at Parks Associates, a market research firm.

Approximately 34% of U.S. households with broadband access had a home-security system last year, up from 27% five years earlier, according to Parks Associates.

From the article "Home Security Company ADT Betting on Google Partnership to Build Revenue" by Kristin Broughton. 

Previously In The News

The Smart Money: Professional Installation Gains Ground

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A recent Parks Associates and Cox Communities study found that more multifamily residents with home internet can get access to gigabit download speeds. In a new white paper, A Guide to Connecti...

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According to Parks Associates research covered by SecurityInfoWatch, pro monitoring is also gaining traction as households seek hybrid solutions that balance automation with human verification, br...

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